VSI
Dallmeier

Business Directory

Browse the Directory

Sign Up to the Directory

Levy
FC Business Twitter
FC business Linked in
FC Business facebook
FC Business Youtube

Hearts score with Wonga.com deal

Tue 3rd May 2011 | Football Sponsorship

Heart of Midlothian Football Club announced a new shirt sponsorship deal with Wonga.com

The online, short-term loans company has agreed a two-year contract with the Edinburgh club and will replace Ukio Bankas on the front of the shirts for all matches from next season.

Wonga.com is the main sponsor of Blackpool FC in the Barclays Premier League and the broadcast partner of The FA Cup on ESPN in England.

Their link-up with Hearts sees them move into Scottish football for the first time and Hearts Managing Director David Southern said: “We are delighted with this new sponsorship deal.

“It is a first for Hearts and for Scottish football and is reflective of our aim to attract new top class corporate partners to Hearts. Wonga is an excellent national financial brand with a drive and determination to expand and, as one of the country’s leading football clubs, we are looking forward to developing a partnership that will deliver significant benefits to both parties.”

Errol Damelin, founder and CEO of Wonga.com, said: “Hearts is a club with a great history and they are having a really strong season, so we were very keen to support them when the opportunity came up. The Club shows real class, on and off the pitch, and we’re excited about being involved from next season onwards.  

“We have a lot of happy customers in Scotland and, like us, many are passionate football fans, so we are keen for the partnership to benefit supporters, the Club and our brand.”

 

---------------------------------------------------------------------------------------------------

RETURN TO LATEST NEWS SECTION

 

SUBSCRIBE TO THE F.C. BUSINESS RSS FEED

 

If you have any football business related news stories you’d like to share then please contact us – agourley@fcbusiness.co.uk or ryan@fcbusiness.co.uk

Add to: Google Google | Yahoo Yahoo | Live Live | del.icio.us del.icio | Digg Digg |

Related Articles

Manchester City Announce Premier League's First Sleeve Sponsorship Deal

Fri 17th Mar 2017 | Football Sponsorship

Manchester City has become the first Premier League club to announce an Official Sleeve Partner. Korean tire giant, and existing club partner, Nexen Tire has renewed its partnership and becomes the...

AFC Fylde Partnership Gives Youngsters Striking Future

Fri 3rd Mar 2017 | Football Sponsorship

Over 600 young adults from Blackpool, Fylde and Wyre will benefit from a new partnership that aims to equip them with employment skills. AFC Fylde Community Foundation has joined forces with its new...

West Brom announce Asian partnership with IGOFX

Thu 2nd Mar 2017 | Football Sponsorship

West Bromwich Albion Football Club and leading Forex company IGOFX have today announced a partnership that will run until the end of the 2017/18 season. Albion players Darren Fletcher, Jonny Evans,...

Aladdin Group becomes global partner of Manchester United

Wed 1st Mar 2017 | Football Sponsorship

Manchester United and Aladdin Group have today announced a global partnership. As part of the partnership, Aladdin Group will work with Manchester United to generate brand awareness and compelling...