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Changes in Society Inspire Launch of Innovative Panic Room Business

Thu 7th Jul 2011 | Safety & Security

Against a backdrop of rising terrorism, cross-border migration and disparity between haves and have not’s, the Panic Room Company has devised a cutting-edge concept in personal protection. 

Designed to safeguard high net worth individuals, as well as those at risk of attack on either a temporary or long-term basis, the Panic Room was previewed at the world’s largest annual security event – IFSEC – and has been making waves ever since.   

Steve Brook, Business Development Director of the Panic Room Company, explains, “In consultation with police and military experts, we’ve created a self-installable portable Panic Room that appeals to a massive cross section of modern society.  With violent crime, natural disasters, major accident hazards and kidnap becoming very real concerns for certain individuals, our Panic Rooms are cost-effective, flexible in their use, scalable according to needs and technologically cutting-edge in terms of connectivity.  We offer endless personalisation in order to reflect the Panic Room’s endless applications.”

Although the target audience has no boundaries, the Panic Room Company has certain scenarios in mind for its innovative product.  Consider the lone worker on petrol station night duty at risk of a hold-up, the international oil millionaire’s wife under threat of tiger kidnap or the senior forces official targeted by insurgents – each requires a safe, sustainable refuge as a last point of defence.

Likewise, consider public and worker protection against dangerous substances in COMAH (Control of Major Accident Hazards) and against natural disasters such as earthquake and tsunami.  Finally, the requirements of the police and closed protection industry utilising Panic Rooms as possible refuge for VIPs at events from Royal Ascot to the 2012 Olympics or as disguised temporary emergency arms stores at political conferences or royal weddings.  Each has a critical need for this product. 

Based on two decades experience protecting the cash transportation business for banking and retail – the Panic Room Company’s creators engage in constant development to adapt to clients’ distinctive needs. 

The Panic Rooms can be specified to be simple refuges to withstand physical attacks from hand tools, be ballistic rated to prevent a shotgun attack or be all-encompassing and airtight to withstand fire and biochemical attack or even natural disaster.  Each unit can then be adapted to various levels of connectivity to complementary devices - this may be a ‘panic button’ activating the home alarm system, iPad-2 technology using ISDN or 3G to contact external help or bespoke computer systems able to drive smoke screens or security cameras.  There is a bespoke solution for all.

Delivered flat-pack, the Panic Room can be installed in half a day with minimal manpower - this provides flexibility of use and portability between events and properties.  Low costs allow for multiple purchases with various size options available as well as full customisation.  The unit can be disguised to unobtrusively blend in with any environment.  Although the time spent within is likely to be minimal, the Panic Room environment is comfortable and sustainable with external ventilation and air filtration, breathing equipment, lighting, back-up power supplies, fresh water and basic toilets all part of the concept.

For further information and to discuss the appropriate specification for you, your family, workforce or possessions, contact the Panic Room Company on phone UK:               08000 467 232, Intl: +44 (0) 1709 385077, email info@thepanicroomcompany.com or visit www.thepanicroomcompany.com.

(image courtesy of: Panic Room Company)





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