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Premier League attracts foreign visitors to UK

Mon 22nd Aug 2011 | Marketing & PR

The Premier League’s legion of foreign players draw interest from overseas football fans, says tourist authority Visit Britain.

According to the national tourism agency, 750,000 visitors who came to the UK last year experienced a football game, spending £595m in total, or the equivalent of £776 per fan.

"Not only do some of the best players in the world want to play in Britain, but their international fans want to follow them here to savour the atmosphere of a match," said Patricia Yates of Visit Britain.

Visit Britain introduced a Premier League section on its website earlier this year.

Its football visitor report was based on a question it sponsored on the 2010 Office for National Statistics International Passenger Survey - a survey of passengers entering and leaving the UK.

The most popular stadiums for overseas visitors were those of Manchester United, Liverpool, and Manchester City with the largest number of visitors coming from Ireland, Norway and the US.

Other countries whose residents showed a passion for English football were Germany, Holland, Japan, China, Australia, and the United Arab Emirates.

Popular clubs for overseas visitors also included Chelsea and Tottenham Hotspur, while many people also made a visit to Wembley Stadium.

The greatest proportion of inbound visitors going to a football match was between January and March.

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