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The Football League appoints Heaselgrave as new commercial chief

Thu 6th Oct 2011 | Marketing & PR

The Football League has appointed Richard Heaselgrave to the position of Chief Commercial Officer. 

Heaselgrave, 40, joins The League from the National Basketball Association (NBA) European office based in London where he is Vice President of Business Development, having previously held senior positions at UEFA, the World Rally Championship and Anheuser Bush.  

In welcoming Heaselgrave’s appointment, Football League Chairman, Greg Clarke, said: “I am delighted to welcome Richard to The Football League.  He is a highly regarded individual with a proven track record in sponsorship and business development. 

“He brings with him a wealth of experience in football and other sports across the UK, Europe and worldwide.  I look forward to working with him to further enhance The League’s commercial portfolio and revenues.” 

Richard Heaselgrave said: “I am very excited to be joining The Football League at such an important time for domestic football.  It is a tremendous challenge that was too good to turn down. 

"From the outside, it has been fascinating to follow the progress made by The Football League in recent years and I very much look forward to playing my part in its future from the inside.

“I would like to thank the NBA where, over my two year tenure, we have enjoyed tremendous growth across Europe, the Middle East and Africa."  

Heaselgrave will join The Football League in the new year and will be based at the League’s London Office.  He will also head The League’s executive team in conjunction with Chief Operating Officer, Andy Williamson under Chairman Greg Clarke.

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