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Liverpool Powered by new Partnership

Tue 31st Jan 2012 | Football Sponsorship

Liverpool FC have announced a partnership the Thai car-battery manufacturer 3K Battery.

As the Merseyside club continues to grow its partner portfolio the partnership will see the club working with 3K Battery to help raise their profile by engaging Liverpool FC's supporters throughout Thailand, where 3K Battery is based.

Ian Ayre, managing director of Liverpool FC, said: "We are continuing to team up with successful companies around the world which once again shows the value of the club's brand globally.

"3K Battery is a forward-thinking company and, as with all our partnerships, we have taken time to form a relationship with 3K Battery so we can support mutual goals more effectively and provide significant brand visibility."

Weerawat Kohpaiboon, senior vice president of 3K Products Co Ltd, added: "We are very excited to officially engage in a partnership deal with one of the most admired English football clubs, Liverpool FC, who has a long history and massive fan base around the world, especially in South-east Asia.  

"We strongly believe that the partnership with Liverpool FC will enable us to create a successful and valuable campaign for Thai football fans and consumers for both 3K Battery and Liverpool FC in Thailand."

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