Business Directory

Browse the Directory

Sign Up to the Directory

FC Business Twitter
FC business Linked in
FC Business facebook
FC Business Youtube

Atlas Premium Brands Increase Presence at Soccerex

Fri 9th Mar 2012 | Football Industry Events

Soccerex are delighted to announce that Atlas Premium Brands (APB) will be the official delegate bag sponsor at this year’s Soccerex European Forum, 28-29 March in Manchester.

After exhibiting at  previous Soccerex events, and experiencing first-hand the commercial potential of being face-to-face with key decision-makers from Europe’s football industry, APB have taken the delegate bag sponsorship to build brand awareness and help establish themselves as the leading distributor of branded digital media content to consumers through mobile telecoms and the internet. 

APB is positioned to capitalise on the growth and convergence in the mobile and Internet markets driven by the penetration of smart phones, wireless applications and interactive functionality. Building on its content distribution platform, APB is developing its own B2C channels which bring a direct relationship with consumers.  This type of technology lends itself perfectly to football industry where the revolution of digital media means a new era of communication between clubs, fans, players and other industry stakeholders.

“Soccerex has provided us with a phenomenal platform to engage with the real decision makers in the industry whilst exhibiting at their events has allowed us to promote our products in a very exclusive environment in which to do business. We look forward to further promoting our brand within the football community,” said Atlas Premium Brand Director Nigel Tatlock.

Over 1500 delegates are expected to attend this year’s Soccerex European Forum where they will benefit from exclusive business opportunities via a packed exhibition and a number of formal and informal networking events.  There will also be a packed conference programme addressing some the key issues affecting the industry including sessions on UEFA’s move to centralise media rights, player and coach development, the art of management – a master-class with Rafael Benitez, betting, the tricky business of managing England with Terry Venables, financial management of clubs in the wake of financial fair play, the relationship between football and the media, and the Soccerex Supplement, a session with some of football’s biggest names. There will also be workshops on emerging markets, the stadia industry, commercial opportunities for clubs and the EPFL. 

 Posted by: Aaron Gourley


http://www.buttonshut.com http://www.buttonshut.com http://www.buttonshut.com




If you have any football business related news stories you’d like to share then please contact us – agourley@fcbusiness.co.uk or ryan@fcbusiness.co.uk

Add to: Google Google | Yahoo Yahoo | Live Live | del.icio.us del.icio | Digg Digg |

Related Articles

Scout7 Sponsor 2017 Edinburgh Sports Conference

Wed 24th May 2017 | Football Industry Events

Scout7 will become the main sponsor of the 2017 Edinburgh Sports Conference, which will be taking place at the city’s Signet Library in September. The conference, organised by LA Football...

Kick It Out Take Women’s Raise Your Game To Manchester

Mon 22nd May 2017 | Football Industry Events

The Raise Your Game series, which is run by Kick It Out and supported by the Premier League, heads to The Etihad Stadium, on Thursday 8 June 2017 for its Women’s Raise Your Game event....

The Arsenal Foundation’s ‘A Night To Inspire’ Raises Record Fundraising Total

Fri 19th May 2017 | Football Industry Events

The Arsenal Foundation’s flagship annual fundraiser, A Night To Inspire, hosted by comedian and Arsenal fan, Matt Lucas raised an incredible record total of £464,841 at Emirates Stadium...

LaLiga, star signing of World Football Summit

Fri 19th May 2017 | Football Industry Events

World Football Summit and LaLiga have signed an the agreement by which LaLiga becomes Global Partner of World Football Summit, Spain`s leading international event for the football industry which will...