Leaders
Dallmeier

Business Directory

Browse the Directory

Sign Up to the Directory

FC Business Twitter
FC business Linked in
FC Business facebook
FC Business Youtube

Atlas Premium Brands Increase Presence at Soccerex

Fri 9th Mar 2012 | Football Industry Events

Soccerex are delighted to announce that Atlas Premium Brands (APB) will be the official delegate bag sponsor at this year’s Soccerex European Forum, 28-29 March in Manchester.

After exhibiting at  previous Soccerex events, and experiencing first-hand the commercial potential of being face-to-face with key decision-makers from Europe’s football industry, APB have taken the delegate bag sponsorship to build brand awareness and help establish themselves as the leading distributor of branded digital media content to consumers through mobile telecoms and the internet. 

APB is positioned to capitalise on the growth and convergence in the mobile and Internet markets driven by the penetration of smart phones, wireless applications and interactive functionality. Building on its content distribution platform, APB is developing its own B2C channels which bring a direct relationship with consumers.  This type of technology lends itself perfectly to football industry where the revolution of digital media means a new era of communication between clubs, fans, players and other industry stakeholders.

“Soccerex has provided us with a phenomenal platform to engage with the real decision makers in the industry whilst exhibiting at their events has allowed us to promote our products in a very exclusive environment in which to do business. We look forward to further promoting our brand within the football community,” said Atlas Premium Brand Director Nigel Tatlock.

Over 1500 delegates are expected to attend this year’s Soccerex European Forum where they will benefit from exclusive business opportunities via a packed exhibition and a number of formal and informal networking events.  There will also be a packed conference programme addressing some the key issues affecting the industry including sessions on UEFA’s move to centralise media rights, player and coach development, the art of management – a master-class with Rafael Benitez, betting, the tricky business of managing England with Terry Venables, financial management of clubs in the wake of financial fair play, the relationship between football and the media, and the Soccerex Supplement, a session with some of football’s biggest names. There will also be workshops on emerging markets, the stadia industry, commercial opportunities for clubs and the EPFL. 

 Posted by: Aaron Gourley

Tweet

http://www.buttonshut.com http://www.buttonshut.com http://www.buttonshut.com

---------------------------------------------------------------------------------------------------

RETURN TO LATEST NEWS SECTION

SUBSCRIBE TO THE FCBUSINESS RSS FEED

If you have any football business related news stories you’d like to share then please contact us – agourley@fcbusiness.co.uk or ryan@fcbusiness.co.uk

Add to: Google Google | Yahoo Yahoo | Live Live | del.icio.us del.icio | Digg Digg |

Related Articles

Sir Craig Reedie: Host City Brings Cities And Events Closer

Mon 10th Jul 2017 | Football Industry Events

Sir Craig Reedie CBE highlights how Host City 2017 enables event owners and hosts to work together, with Host City Asia presenting fresh opportunities. The owners, organisers and hosts of major events...

Sporting Directors Summit Returns To Manchester

Fri 7th Jul 2017 | Football Industry Events

VSI the co-founders of the Masters in Sporting Directorship is returning to Manchester. Manchester’s iconic Media City is set to host VSI’s third global summit for Sporting Directors....

EPFL Announce Soccerex Global Convention Cooperation

Thu 6th Jul 2017 | Football Industry Events

The Swiss Football League, Eredivisie and EFL CEO's together with Liga Portugal President confirmed as speakers in Manchester. Soccerex has announced a new cooperation with the Association of European...

Premier Sports Network’s Fan Experience Seminar Line-Up Announced

Tue 4th Jul 2017 | Football Industry Events

Will Brass, the Head of Sales and Marketing at the Premier League, has been confirmed as one of several new top-tier speakers at Premier Sports Network’s Fan Experience seminar on Thursday, 7th...