VSI
Dallmeier

Business Directory

Browse the Directory

Sign Up to the Directory

Levy
FC Business Twitter
FC business Linked in
FC Business facebook
FC Business Youtube

Atlas Premium Brands Increase Presence at Soccerex

Fri 9th Mar 2012 | Football Industry Events

Soccerex are delighted to announce that Atlas Premium Brands (APB) will be the official delegate bag sponsor at this year’s Soccerex European Forum, 28-29 March in Manchester.

After exhibiting at  previous Soccerex events, and experiencing first-hand the commercial potential of being face-to-face with key decision-makers from Europe’s football industry, APB have taken the delegate bag sponsorship to build brand awareness and help establish themselves as the leading distributor of branded digital media content to consumers through mobile telecoms and the internet. 

APB is positioned to capitalise on the growth and convergence in the mobile and Internet markets driven by the penetration of smart phones, wireless applications and interactive functionality. Building on its content distribution platform, APB is developing its own B2C channels which bring a direct relationship with consumers.  This type of technology lends itself perfectly to football industry where the revolution of digital media means a new era of communication between clubs, fans, players and other industry stakeholders.

“Soccerex has provided us with a phenomenal platform to engage with the real decision makers in the industry whilst exhibiting at their events has allowed us to promote our products in a very exclusive environment in which to do business. We look forward to further promoting our brand within the football community,” said Atlas Premium Brand Director Nigel Tatlock.

Over 1500 delegates are expected to attend this year’s Soccerex European Forum where they will benefit from exclusive business opportunities via a packed exhibition and a number of formal and informal networking events.  There will also be a packed conference programme addressing some the key issues affecting the industry including sessions on UEFA’s move to centralise media rights, player and coach development, the art of management – a master-class with Rafael Benitez, betting, the tricky business of managing England with Terry Venables, financial management of clubs in the wake of financial fair play, the relationship between football and the media, and the Soccerex Supplement, a session with some of football’s biggest names. There will also be workshops on emerging markets, the stadia industry, commercial opportunities for clubs and the EPFL. 

 Posted by: Aaron Gourley

Tweet

http://www.buttonshut.com http://www.buttonshut.com http://www.buttonshut.com

---------------------------------------------------------------------------------------------------

RETURN TO LATEST NEWS SECTION

SUBSCRIBE TO THE FCBUSINESS RSS FEED

If you have any football business related news stories you’d like to share then please contact us – agourley@fcbusiness.co.uk or ryan@fcbusiness.co.uk

Add to: Google Google | Yahoo Yahoo | Live Live | del.icio.us del.icio | Digg Digg |

Related Articles

Arsenal Hosts Medical Conference

Thu 23rd Mar 2017 | Football Industry Events

Arsenal’s medical team hosted its annual medical conference at the Emirates Stadium on Monday. Now in its seventh year, the event brings together medical practitioners from across sport, to pool...

Football Academies: A Key Asset Football Clubs Have at Their Fingertips

Thu 16th Mar 2017 | Football Industry Events

One of football clubs' most valuable and strategic assets are their football academies. This area of a club not only represents its values and history, but can also be the keystone for sustainable...

ATPI Sports Events & Air Partner return to Premier Sports Network for 2017

Thu 16th Mar 2017 | Football Industry Events

Leading global Travel Management Company ATPI Sports Events and aircraft charter company Air Partner have both renewed their partnerships with Premier Sports Network, the events and intelligence...

Edwin Van Der Sar To Share Club Brand Values At Soccerex

Thu 9th Mar 2017 | Football Industry Events

Former Ajax, Manchester United, and Dutch national goalkeeper, Edwin Van Der Sar will be speaking at the Soccerex Global Convention, 4-6 September, Manchester. Van Der Sar will be part of a panel of...