Scottish Government Renews Sponsorship of League Cup
Tue 24th Jul 2012 | Football Sponsorship
The Scottish Government has renewed its sponsorship of this year’s Scottish Communities League Cup, with funding support of £1.7 million.
And £500,000 of the money will come from the hugely successful Cashback for Communities programme – seizing ill-gotten gains from criminals and investing it to help young people.
Part of the sponsorship funding will go towards getting more young people involved in sport and helping football league clubs become community sports hubs, to help more people take part in physical activity.
The funding is up 70 per cent on the amount available last year.
First Minister Alex Salmond said: “The Scottish Football League and our clubs carry out a great deal of valuable work in communities up and down the country.
“Part of the £1.7 million we’re investing in this year’s Scottish Communities League Cup will support the delivery of the tournament itself but a majority will go towards supporting football league clubs in villages, towns and cities across Scotland.
“Almost a third of that support – £500,000 – is coming from our Cashback for Communities programme, where ill-gotten gains are seized from criminals and the proceeds ploughed back into our communities for the benefit of young people.
“Cashback for Communities has already provided more than £12.5 million for football in Scotland and this extra money today is a clear sign of how highly we value the community work football clubs do.
“Our cup sponsorship will make it better for young people in particular to get involved in sport and physical activity, as well as promoting the values of respect, responsibility and tolerance in all our communities.
“There have been some well-publicised issues in Scottish football recently, and obviously these developments and the restructuring we are all hopeful for are decisions that need to be taken by the football authorities themselves.
“However, the importance of football to communities across Scotland mean it is important to give our national game a much-needed boost and that is exactly what our sponsorship aims to do.”
Scottish Football League Chief Executive David Longmuir said: “The Scottish Football League are delighted that the Scottish Government has decided to remain as partners of the Scottish Communities League Cup.
“This announcement today gives the whole of our national game a much-needed boost following recent challenging events. The Scottish Football League and the Scottish Government have worked hard to promote our message of respect, responsibility and tolerance and have taken this message to the heart of our football communities.
“The funding being announced by the First Minister today will ensure these community programmes are supported and expanded.
“The First Minister has been an enthusiastic supporter of Scottish football and we thank him and the Scottish Government for continuing to support our national game.”
Posted by: Aaron Gourley
Fri 21st Apr 2017 | Football Sponsorship
Hays is expanding its already strong relationship with City Football Group by becoming the Official Recruitment Partner of double title winning side Manchester City Women’s FC. Manchester City...
Wed 19th Apr 2017 | Football Sponsorship
Liverpool Ladies Football Club has announced a new shirt sponsorship deal with women’s beauty and cosmetics company, Avon Products Inc, ahead of the WSL Spring Series. The three-year deal is the...
Tue 18th Apr 2017 | Football Sponsorship
Southampton Football Club has announced TLCBET as its Official Asia Betting Partner and Official Global Casino Partner for the remainder of the 2016/17 Premier League season, as well as the following...
Thu 6th Apr 2017 | Football Sponsorship
Hisense has become an official sponsor of the 2018 FIFA World Cup, becoming the first-ever Chinese consumer electronics brand to sponsor the tournament. As an Official FIFA World Cup Sponsor, Hisense...