SEAT London 2016
Dallmeier

Business Directory

Browse the Directory

Sign Up to the Directory

Levy
FC Business Twitter
FC business Linked in
FC Business facebook
FC Business Youtube

Swansea City Launch Digital Programme

Fri 5th Oct 2012 | IT & Technology

Swansea City Football Club are set to chalk up another Premier League landmark as the club launches the iPad version of its popular Jack Magazine.

Launching in time for the club’s Premier League match v Reading, fans will be able to download the match programme straight to their iPad tablets.

In a partnership between Swansea City and specialist software developers abannan, the iPad version of Jack Magazine will provide fans with the most up to date and exclusive club content on a platform which can support a host of video and digital media.

Commenting on the launch, Jonathan Wilsher, Media Manager at Swansea City, said: “We are incredibly excited to see Jack Magazine launch on the iPad thanks to abannan’s pioneering software.

“Jack Magazine is an integral part of match days at the Liberty Stadium. The redesign of the programme following our historical rise to the Barclays Premier League received fantastic reviews from our huge fan base."

Colin Bennett, Managing Director of abannan, said: “Swansea City’s drive to provide their passionate fan base with the most up to date club content is commendable.

“Our work with the Swans is the latest example of how modern clubs are striving to communicate with their supporters. They have demonstrated a true desire to innovate in order to ensure they meet the needs of their community.”

The additional benefit of a tablet version of the Swans’ match programme is that loyal fans, unable to make it to the game, will still be able to access all the content available to those at the Liberty Stadium. The innovative software will also provide Swansea City with a brand new method of generating advertising revenue, providing a platform that will appeal to international brands.

Mr Bennett added: “Swansea City’s fans are justifiably protective of Jack Magazine, but we believe the traditional printed match-day programme will continue for the foreseeable future. The tablet version has been designed to allow Jacks to experience the programme they love in a new and innovative format.”

Image: Swansea City's Michu with Jack Magaine app 

Posted by: Aaron Gourley

---------------------------------------------------------------------------------------------------

RETURN TO LATEST NEWS SECTION

SUBSCRIBE TO THE FCBUSINESS RSS FEED

If you have any football business related news stories you’d like to share then please contact us – agourley@fcbusiness.co.uk

Add to: Google Google | Yahoo Yahoo | Live Live | del.icio.us del.icio | Digg Digg |

Related Articles

Featured Blog: Injuries - Predicting The Unpredictable

Thu 26th May 2016 | IT & Technology

Stephen Smith, CEO at Kitman Labs looks at t he Truth About Injury Prediction Injury prediction feels like such a dirty word these days. It’s become somewhat of a stigma in this industry because...

Nissan To Bring A 360 View Of Madrid During Champions League Final

Thu 26th May 2016 | IT & Technology

To celebrate this year’s UEFA Champions League Final, Nissan is creating the world’s first YouTube live 360 degrees film for a major sporting event, focusing on real-time fan excitement on...

Manchester City Take Football To Virtual Reality

Tue 10th May 2016 | IT & Technology

Manchester City FC, Sky Sports and LiveLike have teamed up to allow fans to experience live Premier League matches in virtual reality (VR) for the very first time. The new immersive VR experience was...

Insights on International Football Transfers - FIFA/TMS

Sat 7th May 2016 | IT & Technology

fcbusines s is delighted to announce that, in conjunction with our partners, we have confirmed the presence of General Manager of FIFA TMS, Mark Goddard, as our next guest for the Online Football...