Leaders
Dallmeier

Business Directory

Browse the Directory

Sign Up to the Directory

FC Business Twitter
FC business Linked in
FC Business facebook
FC Business Youtube

Sunderland Reveal New Betting Partner

Wed 17th Oct 2012 | Football Sponsorship

Sunderland Association Football Club have announced that TLC88.com has become the club’s official Asian betting and gaming partner.

The initial two-year deal will offer Black Cats fans across Asia a range of online activities, including football betting on games in the Barclays Premier League, in a deal with one of the continent’s largest online gaming companies.

Speaking about the new partnership, Sunderland AFC’s international marketing director Mike Farnan commented: “This is the first partnership that the club has signed in Asia and a one that will help the growth of Sunderland AFC on an international level.

“This echoes our commitment to partnering with top-line international brands and we are delighted with the partnership.”

Mike Chong, Asia Pacific Strategy Director for TLC88.com, added: “In Asia, offline gambling is viewed very much as an engaging, social pursuit and the success of TLC88 has been to bring that sense of sharing and fun to the internet. 

This partnership brings together one of Asia’s top online gaming companies and one of the biggest clubs in English football.

“We believe that our knowledge of developing fun, interactive and engaging platforms will provide Sunderland’s international fan base with an exciting, new gaming experience.”

TLC88.com offers people across Asia the opportunity to bet in play on Barclays Premier League football as well as online casinos and gaming.

Posted by: Aaron Gourley

---------------------------------------------------------------------------------------------------

RETURN TO LATEST NEWS SECTION

SUBSCRIBE TO THE FCBUSINESS RSS FEED

If you have any football business related news stories you’d like to share then please contact us – agourley@fcbusiness.co.uk

Add to: Google Google | Yahoo Yahoo | Live Live | del.icio.us del.icio | Digg Digg |

Related Articles

Costa Cruises & Juventus: Made In Italy Sets Sail For Asia

Thu 21st Sep 2017 | Football Sponsorship

Italian club Juventus has announced a new Regional Partnership in Asia with Costa Cruises, part of the Carnival Corporation & Plc group, which will see the Made in Italy brand extend to China and...

Angry Birds becomes Everton’s first shirt sleeve partner

Mon 18th Sep 2017 | Football Sponsorship

Everton has signed a multi-year shirt sleeve partnership with Rovio Entertainment - the games giant behind the Angry Birds franchise. The Angry Birds logo will debut on the left sleeve of the Everton...

Crystal Palace Gets To Grip With Apollo Tyres Partnership

Thu 14th Sep 2017 | Football Sponsorship

Crystal Palace FC has announced Apollo Tyres as the Official Tyre Partner of the Club. Throughout the partnership with Crystal Palace, Apollo Tyres will have a significant presence at all the...

AFC Fylde Launches Innovative Education Programme With Mcdonald’s

Fri 8th Sep 2017 | Football Sponsorship

AFC Fylde Community Foundation is launching a new partnership with McDonald’s, to deliver a unique education programme for football coaches throughout Blackpool, Fylde and Wyre. Launching in...