Leaders
Dallmeier

Business Directory

Browse the Directory

Sign Up to the Directory

Levy
FC Business Twitter
FC business Linked in
FC Business facebook
FC Business Youtube

Burnley And Brentford Programmes Go Digital

Thu 25th Oct 2012 | IT & Technology

Burnley and Brentford have become the latest football clubs to offer fans the matchday programme on the iPad.

Using Matchday Digital’s iPad app, the clubs’ fans are able to download their programme prior to the game for a small fee giving them access to the matchday experience no matter where they are in the world.

“The barrier to many clubs producing their own ‘app’ for a matchday programme is the initial cost,” said Mark Catlin, former Director of Bury FC and now owner of the company in an interview with fcbusiness.

“We have successfully developed a product for individual clubs to sell their matchday programme digitally with an iPad app with no upfront costs.”

Like most clubs, there has been a steady decline in matchday programme sales over the last few years.

“Printing costs have continued to rise, but in today’s fast moving digital world, by the time the actual fixtures arrive much of the news has already been absorbed online by supporters, hence there is a steady decline in traditional print programmes,” Mark added.

The Matchday Digital iPad app is now used by many Football League clubs including; Bury FC, Crystal Palace, Colchester and Peterborough United.

Posted by: Aaron Gourley

---------------------------------------------------------------------------------------------------

RETURN TO LATEST NEWS SECTION

SUBSCRIBE TO THE FCBUSINESS RSS FEED

If you have any football business related news stories you’d like to share then please contact us – agourley@fcbusiness.co.uk

Add to: Google Google | Yahoo Yahoo | Live Live | del.icio.us del.icio | Digg Digg |

Related Articles

Valencia Partnership Sees Fanatics International Expansion

Fri 21st Apr 2017 | IT & Technology

Spanish La Liga club Valencia C.F. has partnered with Fanatics, the global leader for licensed sports merchandise, to operate the club’s new official online store. The store shop.valenciacf.com...

TopTix Acquired By SeatGeek In $56 Million Deal

Thu 20th Apr 2017 | IT & Technology

In a major move that instantly makes SeatGeek one of the largest primary ticketers in the world, the tech company announced the acquisition of Israeli ticketing software company TopTix for $56...

New Online Platform Assisting Footballers & Scouts Continues To Grow

Thu 20th Apr 2017 | IT & Technology

Scout Me Online – a new start-up company from London is looking to assist young talents who are struggling to get to the professional level or have been released from their club the opportunity...

Exclusive Interview: Paul Bell Executive Director of Leeds United

Thu 20th Apr 2017 | IT & Technology

DiscountIF CEO, Lewis Holland, got an exclusive interview with the executive director of Leeds United. Paul was kind enough to share his insights on how Leeds United have invested in their online...