SEAT London 2016
Dallmeier

Business Directory

Browse the Directory

Sign Up to the Directory

Levy
FC Business Twitter
FC business Linked in
FC Business facebook
FC Business Youtube

The MESSI brand launches the world’s first individual card collection

Mon 8th Apr 2013 | Marketing & PR

The world’s greatest player’s brand now has the world’s greatest card collection provided by Icons.com, called: ”Official Messi Card Collection”. 

This is the world’s first official collection of cards devoted to an individual footballer, and is to be launched around the world in the week commencing April 12 by Icons.com, the most trusted supplier of football memorabilia in the game.

Each pack contains five glossy picture cards capturing the Barcelona star's finest moments both on and off the pitch, with 104 to collect in total - including four special gold cards.

The cards also give fans the chance to win exclusive shirts, photos and other products signed by Leo Messi.

Dan Jamieson, managing director of Icons.com, said: “We can all remember trading our prized cards with our friends in the playground looking for that much-coveted final card in the collection. But football card and sticker collections traditionally involve multiple clubs and multiple players.

“We’ve taken a different approach by focusing on one player and with Leo we’ve been able to create a collection that spans not just the football career of the world’s best footballer, but the man himself. This is the world’s best player and the perfect person to launch an individual card collection.”

Icons.com chairman Edward Freedman is the former managing director of Manchester United Merchandising and hailed by The Economist as “football’s merchandising guru”. Among Freedman’s many success stories are the Spice Girls, with whom he broke all sales records for pop band merchandise.

The cards will be available from kiosks, convenience stores, 7-11 outlets, mini-marts, tobacconists, independent supermarkets, shopping mall locations along with the Relay chain of outlets.

Posted by: Aaron Gourley

Subscribe to our newsletter

 

RETURN TO LATEST NEWS SECTION

SUBSCRIBE TO THE FCBUSINESS RSS FEED

If you have any football business related news stories you’d like to share then please contact us – agourley@fcbusiness.co.uk

Add to: Google Google | Yahoo Yahoo | Live Live | del.icio.us del.icio | Digg Digg |

Related Articles

Spurs Support For AIA Thailand’s ‘Sharing a Life’ Initiative

Mon 25th Apr 2016 | Marketing & PR

Title chasing Tottenham Hotspur will wear special edition match shirts supporting AIA Thailand’s ‘Sharing a Life’ initiative during tonight's (Monday) Premier League game with West...

West Ham Foundation Youngsters Set For European Adventure

Fri 22nd Apr 2016 | Marketing & PR

A group of young people from the West Ham United Foundation are getting ready for the trip of a lifetime, which will see them join children from different countries at the FOOTBALL FOR FRIENDSHIP...

Everton And Chang Back Charity Initiative

Tue 12th Apr 2016 | Marketing & PR

Everton and Chang Beer have backed a campaign to celebrate Songkran and raise awareness of a Thai children’s charity. Blues’ midfielder, Mo Besic recently helped the club attended a...

Tripleplay and Triple Jump Technologies partner to deliver unique connected stadium experience

Thu 31st Mar 2016 | Marketing & PR

Global leading digital signage and IPTV manufacturer, Tripleplay and leading provider of RAM venue management software, Triple Jump Technologies (TJT) have developed a unique integration allowing...