Aspen
Dallmeier

Business Directory

Browse the Directory

Sign Up to the Directory

FCBusiness Subscription
FC Business Twitter
FC business Linked in
FC Business facebook
FC Business Youtube

The MESSI brand launches the world’s first individual card collection

Mon 8th Apr 2013 | Marketing & PR

The world’s greatest player’s brand now has the world’s greatest card collection provided by Icons.com, called: ”Official Messi Card Collection”. 

This is the world’s first official collection of cards devoted to an individual footballer, and is to be launched around the world in the week commencing April 12 by Icons.com, the most trusted supplier of football memorabilia in the game.

Each pack contains five glossy picture cards capturing the Barcelona star's finest moments both on and off the pitch, with 104 to collect in total - including four special gold cards.

The cards also give fans the chance to win exclusive shirts, photos and other products signed by Leo Messi.

Dan Jamieson, managing director of Icons.com, said: “We can all remember trading our prized cards with our friends in the playground looking for that much-coveted final card in the collection. But football card and sticker collections traditionally involve multiple clubs and multiple players.

“We’ve taken a different approach by focusing on one player and with Leo we’ve been able to create a collection that spans not just the football career of the world’s best footballer, but the man himself. This is the world’s best player and the perfect person to launch an individual card collection.”

Icons.com chairman Edward Freedman is the former managing director of Manchester United Merchandising and hailed by The Economist as “football’s merchandising guru”. Among Freedman’s many success stories are the Spice Girls, with whom he broke all sales records for pop band merchandise.

The cards will be available from kiosks, convenience stores, 7-11 outlets, mini-marts, tobacconists, independent supermarkets, shopping mall locations along with the Relay chain of outlets.

Posted by: Aaron Gourley

Subscribe to our newsletter

 

RETURN TO LATEST NEWS SECTION

SUBSCRIBE TO THE FCBUSINESS RSS FEED

If you have any football business related news stories you’d like to share then please contact us – agourley@fcbusiness.co.uk

Add to: Google Google | Yahoo Yahoo | Live Live | del.icio.us del.icio | Digg Digg |

Related Articles

West Brom confirm new Official Digital Betting Partner

Mon 29th Sep 2014 | Marketing & PR

West Bromwich Albion have announced a partnership with Freebets.com. The agreement will see Freebets.com become the Baggies’ Official Digital Betting Partner for the next two seasons and...

Falcao Top Of Shirt League With On-line Audience

Wed 24th Sep 2014 | Marketing & PR

Radamel Falcao’s arrival at Manchester United created the most immediate impact amongst fans, while Liverpool legend Steve Gerrard is more popular than new signing Mario Balotelli, according to...

Gloops Extends Manchester United Partnership

Wed 24th Sep 2014 | Marketing & PR

Manchester United have announced that gloops, its social gaming partner in Japan, have extended their partnership with the club. The Japanese social gaming company has seen nearly 1.4 million...

Millwall & Prostate Cancer UK’s Award Winning Partnership

Fri 19th Sep 2014 | Marketing & PR

There was joy for Prostate Cancer UK and Millwall FC as the duo triumphed in the Best Corporate Partnership category at the Third Sector Awards. The victory, at the event at The Grand Connaught Rooms...