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Newcastle United sign betting partnership

Tue 30th Jul 2013 | Football Sponsorship

Newcastle United have announced a major partnership with newly-launched global online gaming brand 138.com.

To complement their ever-growing sports portfolio, leading global Asian-facing online gaming brand 138.com has become the official Global Gaming and Betting Partner of Newcastle United Football Club.

As an Official Partner of the Club, 138.com's logo will feature across all Newcastle's media channels including sponsorship of the Club's official website www.nufc.co.uk.

138.com branding and support team will also be present throughout St. James Park' on matchdays in order to provide fans with in-stadia betting services.

"We are delighted to be in partnership with one of the largest and most recognisable football clubs and indeed brands in the world, and look forward to working together with the Club and its fantastic fans over the coming seasons," said 138.com chief executive officer Garth Kimber.

Newcastle United's head of partnerships Dale Aitchison added: "With the global reach of Premier League football and the Newcastle United brand, we are truly delighted to form a global partnership with one of the fastest growing gaming brands in the world."

 Posted by: Kev Howland

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