Leaders
Dallmeier

Business Directory

Browse the Directory

Sign Up to the Directory

FC Business Twitter
FC business Linked in
FC Business facebook
FC Business Youtube

Kick It Out marks 20 years of campaigning with launch of new app

Tue 30th Jul 2013 | Marketing & PR

Today [Tuesday 30 July] marks the launch of Kick It Out's 'Season of Action' recognising the organisation's 20th year of campaigning against discrimination in football.

The season-long initiative will replace the traditional 'Weeks of Action' period, typically held every October, and will feature the launch of a free downloadable app to help fans report incidents of discrimination; as well as a series of events looking at the origins of the movement, and projecting the next phase of activities to rid football of all forms of discrimination.

Lord Herman Ouseley, Chair of Kick It Out, said: "Many people thought Kick It Out would be a 'here today, gone tomorrow' campaign. Few thought it would be around today. The 'Season of Action' will look to reflect the groups and individuals that have helped the organisation reach this milestone."

The app, also launched today so fans can download it ahead of the new football season, is available to users on iPhone and Android devices. It was developed after a survey, carried out by Populus with over 5,000 fans, determined that more options were required to report discriminatory behaviour. The reporting of these incidents can be done anonymously, in order to protect those who fear they may be singled out if they are seen to be taking action.

App

You can download the Kick It Out app for FREE via the Apple Store and Google Play

 

The England Under-21s fixture versus Scotland on Tuesday 13 August 2013 at Sheffield United's Bramall Lane will also be dedicated to Kick It Out's work.

The two teams last faced each other 20 years ago. The first match between the two sides came in 1977 and was also played at Bramall Lane, as England ran out winners with a solitary goal from Laurie Cunningham.

The game will provide a platform to commemorate Laurie's talents too, with family members attending the game in his honour.

"Kick It Out has helped to alter the landscape of the game," continued Ouseley, "Further to steps taken by the governing bodies, the leagues, clubs, players, managers and supporters. Our essential tasks are to educate, raise awareness and campaign for equality. Legislation has been brought in to help deal with the harassment and criminality associated with the game.

"It is a tribute to all who are working to bring about the changes that we can look optimistically and enthusiastically at the next generation of young players and fans to carry forward a better code of acceptable conduct and less hateful attitudes."

Please contact Richard Bates from Kick It Out on 07525 057 446 if you require any further information.


 Posted by: Kev Howland

To subscribe to our range of football newsletters including news, products and jobs CLICK HERE.

 

RETURN TO LATEST NEWS SECTION

SUBSCRIBE TO THE FCBUSINESS RSS FEED

If you have any football business related news stories you’d like to share then please contact us – agourley@fcbusiness.co.uk

Add to: Google Google | Yahoo Yahoo | Live Live | del.icio.us del.icio | Digg Digg |

Related Articles

Wolves Sign Thomas Cook Travel Partnership

Mon 17th Jul 2017 | Marketing & PR

Thomas Cook Sport, has been unveiled as the Official Travel Partner for Championship club Wolverhampton Wanderers Thomas Cook Sport will provide the first team and under 21’s with their travel...

Icons Secure Eden Hazard Memorabilia Deal

Wed 12th Jul 2017 | Marketing & PR

Icons Shop Limited, the world's leading signed football memorabilia company, has signed an exclusive deal with two time Premier League title winner Eden Hazard. Eden will feature in Icons' flagship...

AFC Fylde Community Foundation Celebrates Traineeship Success

Wed 12th Jul 2017 | Marketing & PR

AFC Fylde Community Foundation is celebrating the graduation of the first cohort of trainees from its Striking Futures Traineeship Programme. Three trainees have successfully completed the 12-week...

Bolton Wanderers Offer Fans Box Office Vue

Mon 10th Jul 2017 | Marketing & PR

Fans of Bolton Wanderers will be given the opportunity to experience Sky Bet Championship football in ultimate comfort for the 2017/18 season with the installation of Vue’s luxury recliner...