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The FA Appoints Dave Reddin As Head of Performance Services

Wed 7th Aug 2013 | Football Club Management

Dave Reddin, one of the management team that helped England win the Rugby World Cup in 2003 has  been appointed Head of Performance Services by The FA.

Reddin, who joins The FA to oversee the newly developed Performance Services Unit at St. George's Park, was an integral part of Sir Clive Woodward's England rugby management team also held the role of Director of Performance Services for Team GB at the hugely successful London Olympics.

Based at St. George's Park Reddin, aged 44, will oversee a number of disciplines including sport science, medical, performance analysis, psychology and physiotherapy. Reporting in to Dan Ashworth team, Reddin will also work closely with the managing Director of Club England, Adrian Bevington, and his wider Club England team.

Dan Ashworth, Director of Elite Development, praised the appointment, saying: "Dave is synonymous with success across a number of sporting disciplines.

"His role is pivotal in the delivery of vital services that support our England teams and the wider game.

"The team at St. George's Park is developing and growing into its environment - but it is important we continue to bring the facilities to life through quality and credible personnel."

Reddin added: "I’m delighted to be joining the FA at such an exciting time in its development. The FA is committed to change and to becoming leaders in the football world. With the opening of St. George's Park there are new opportunities to enhance and improve all of the services we deliver to our athletes.

"My focus will be on raising the standards and consistency of performance services across all national teams, underpinned by the latest research and innovation. Capturing and translating this knowledge to inform the development of the next generation of coaches will also be a key role.

"The staff I will be working alongside have great experience and I am sure we'll continue to build on their current work with innovative and fresh ideas."

Reddin's role - which is integral within Ashworth's team - will strongly link to the performance of the England teams, which his staff will work with to create new tournament strategies aimed at increasing success.

Research and development within each of the core performance service disciplines is a further key part of the wider role along with consistency of world class delivery to our national teams and coach education courses.

He will join The FA early in February 2014.

Image: www.thefa.com

Posted by: Aaron Gourley

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