Leaders
Dallmeier

Business Directory

Browse the Directory

Sign Up to the Directory

FC Business Twitter
FC business Linked in
FC Business facebook
FC Business Youtube

First Gulf Bank partners with Manchester City to reward club's fans

Tue 17th Sep 2013 | Marketing & PR

First Gulf Bank (FGB), one of the major leading banks in the UAE, has agreed a new partnership with Manchester City Football Club to become the Club’s Official Affinity Credit Card Bank Partner in the UAE.

The ground breaking deal, which is three years in length, will see the launch of the first ever Manchester City Credit Card in the region.

The First Gulf Bank Manchester City Football Club Credit Card is designed with the fan firmly in mind, providing its holders with a multitude of benefits including special deals on official club merchandise, personalised gifts and souvenirs via the Club’s online store, www.shop.mcfc.co.uk.

Cardholders will also have the chance to win all expense paid trips to watch City play in Manchester and money-can’t-buy experiences, including exclusive tours of the Etihad Stadium and visits to the training ground to meet the First Team and watch them train.

Created to cater for City’s ever-growing fan base in the Middle East, the card will also provide a host of local benefits and experiences to cardholders and their families within the UAE, including complimentary kids coaching sessions by official MCFC coaches, special discounts at the official Manchester City School of Football in Abu Dhabi and annual family fun days.

Card holders can also enjoy exclusive offers on global hotel bookings, access to global airport lounges, complimentary multi-trip travel insurance and buy-one-get-one-free offers at cinemas across the UAE.

Commenting on the partnership, Andre’ Sayegh, CEO of First Gulf Bank, said:

“The Manchester City Football Club Credit Card is yet another innovative product to be released by FGB.  It provides customers with a unique card, which brings them closer to their passion and rewards them with once-in-a-lifetime experiences. This exclusive card provides its holders with the opportunity to take part in training sessions and family days; it reinforces FGB’s support in promoting healthy lifestyles in the communities where we operate.”

Chief Commercial & Operating Officer for Manchester City Football Club, Tom Glick, added:

“First Gulf Bank’s expertise in financial services including corporate, wholesale and retail banking has made them the fastest growing bank in the Middle East with both local and global success, and we are proud to become their partner in the UAE.

“Manchester City enjoys a terrific and rapidly expanding fan base in the United Arab Emirates and it is a privilege for the Club to be able to give something back to our supporters there for their amazing support. The new Manchester City credit card will deliver real value to customers and fans through a combination of lifestyle benefits, discounts and experiences spanning sport, retail, travel, hospitality and entertainment.”

Posted by: Kev Howland

To subscribe to our range of football newsletters including news, products and jobs CLICK HERE.

 

RETURN TO LATEST NEWS SECTION

SUBSCRIBE TO THE FCBUSINESS RSS FEED

If you have any football business related news stories you’d like to share then please contact us – agourley@fcbusiness.co.uk

Add to: Google Google | Yahoo Yahoo | Live Live | del.icio.us del.icio | Digg Digg |

Related Articles

Wolves Sign Thomas Cook Travel Partnership

Mon 17th Jul 2017 | Marketing & PR

Thomas Cook Sport, has been unveiled as the Official Travel Partner for Championship club Wolverhampton Wanderers Thomas Cook Sport will provide the first team and under 21’s with their travel...

Icons Secure Eden Hazard Memorabilia Deal

Wed 12th Jul 2017 | Marketing & PR

Icons Shop Limited, the world's leading signed football memorabilia company, has signed an exclusive deal with two time Premier League title winner Eden Hazard. Eden will feature in Icons' flagship...

AFC Fylde Community Foundation Celebrates Traineeship Success

Wed 12th Jul 2017 | Marketing & PR

AFC Fylde Community Foundation is celebrating the graduation of the first cohort of trainees from its Striking Futures Traineeship Programme. Three trainees have successfully completed the 12-week...

Bolton Wanderers Offer Fans Box Office Vue

Mon 10th Jul 2017 | Marketing & PR

Fans of Bolton Wanderers will be given the opportunity to experience Sky Bet Championship football in ultimate comfort for the 2017/18 season with the installation of Vue’s luxury recliner...