Leaders
Dallmeier

Business Directory

Browse the Directory

Sign Up to the Directory

FC Business Twitter
FC business Linked in
FC Business facebook
FC Business Youtube

McDonald’s World Cup legacy revealed at Soccerex African Forum

Wed 25th Sep 2013 | Football Industry Events

McDonald’s, Official FIFA World CupTM sponsors and one of the biggest brands in the world have confirmed their participation in the conference programme at this year’s Soccerex African Forum, 1-2 October in Durban.

The session will see Sechaba Motsieloa, Corporate Affairs Director, McDonald’s South Africa give an exclusive presentation on how the company are fulfilling their 2010 FIFA World CupTM Legacy, through the sponsorship of a nationwide U14 school league.

The tournament, dubbed ‘Developing Dreams’, is in its fourth edition and is run in association with the South African Schools Football Association (SASFA). The McDonald’s U14 Schools League, which was first staged in 2010, helps identify young football stars of tomorrow and gives schools teams the chance to demonstrate their skills on a provincial and national basis.

So far over 32,000 learners from 3,294 schools nationwide have taken part in the tournament which sees district, regional and then the nine provincial winners playing in the national playoffs. The partnership is a clear example of how the World Cup has helped to develop football in South Africa and correlates with the Forum’s aims of bringing together the major decision makers in that development.

Sechaba Motsieloa commented: “The promise of tangible 2010 World Cup legacy is an issue we take very seriously at McDonald’s. We believe the best way to deliver that tangible legacy is through schools and education which allows us to reach the learners at a younger age, where the most amount of work can be done.”

The Soccerex African Forum will bring together 1,000 senior football decision makers together with businesses from across the continent and the world for two days of unrivalled learning, networking and business opportunities to unite the business of football in Africa.

You can find the conference agenda for this year's Forum here: http://www.mysoccerex.com/AF13ConferenceProgramme.pdf

 

For further information about this event please call +44 (0)208 987 5522 or visit http://www.soccerex.com/africa

 Posted by: Aaron Gourley

To subscribe to our range of football newsletters including news, products and jobs CLICK HERE.

 

RETURN TO LATEST NEWS SECTION

SUBSCRIBE TO THE FCBUSINESS RSS FEED

If you have any football business related news stories you’d like to share then please contact us – agourley@fcbusiness.co.uk

Add to: Google Google | Yahoo Yahoo | Live Live | del.icio.us del.icio | Digg Digg |

Related Articles

Sir Craig Reedie: Host City Brings Cities And Events Closer

Mon 10th Jul 2017 | Football Industry Events

Sir Craig Reedie CBE highlights how Host City 2017 enables event owners and hosts to work together, with Host City Asia presenting fresh opportunities. The owners, organisers and hosts of major events...

Sporting Directors Summit Returns To Manchester

Fri 7th Jul 2017 | Football Industry Events

VSI the co-founders of the Masters in Sporting Directorship is returning to Manchester. Manchester’s iconic Media City is set to host VSI’s third global summit for Sporting Directors....

EPFL Announce Soccerex Global Convention Cooperation

Thu 6th Jul 2017 | Football Industry Events

The Swiss Football League, Eredivisie and EFL CEO's together with Liga Portugal President confirmed as speakers in Manchester. Soccerex has announced a new cooperation with the Association of European...

Premier Sports Network’s Fan Experience Seminar Line-Up Announced

Tue 4th Jul 2017 | Football Industry Events

Will Brass, the Head of Sales and Marketing at the Premier League, has been confirmed as one of several new top-tier speakers at Premier Sports Network’s Fan Experience seminar on Thursday, 7th...