Barclays Launches Premier League Away Fans Initiative
Fri 4th Oct 2013 | Marketing & PR
Barclays today announced the launch of Barclays Buses, a new scheme that will provide free bus travel with a difference for groups of loyal away fans over the coming three seasons of the Barclays Premier League.
The initiative, which aims to reward groups of fans from all Barclays Premier League clubs for following their clubs across the country, is part of Barclays aim to say ‘Thank You’ to supporters who make the Barclays Premier League what it is today.
The first trip takes place this weekend and will see 80 Crystal Palace fans travel up to Anfield ahead of their team’s match with Liverpool. The fans will be looked after on the trip with food and drink, videos and entertainment and will also have a surprise guest on board, as Barclays say ‘thank you’ to the away fans that travel the length and breadth of the country.
Former Palace and England striker, Ian Wright speaking at the launch of the scheme said: “Away fans support is so important, the players count on them, and it makes a massive difference to performance.
“It’s not always easy to support your team with everyone having so many commitments, so it’s great that Barclays are saying thank you to fans. I am sure those on this trip will be appreciative of being looked after.”
The new initiative comes after the Premier League announced that club’s must commit £200,000 per season on away fan provisions.
Posted by: Aaron Gourley
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