Irish FA Team Up With JD Sports
Fri 1st Nov 2013 | Marketing & PR
The Irish FA have announced JD Sports as their new exclusive retail partner ahead of the new home and training kit launches on Thursday 14 November.
The new partnership will see all adidas official replica and training-wear products available exclusively in JD stores and online.
Irish FA Head of Marketing and Communications, Geoff Wilson, said: “We are delighted to have secured this partnership with JD Sports. They have established themselves across the UK and we feel that they offer the Irish FA as a brand the best opportunity to bring our official products to supporters through their even increasing store list.”
JD Sports Chief Executive, Barry Bown, added: “This is a fantastic opportunity for us to be associated with the Irish FA and will be a great addition to the brands and offerings we currently have instore.
"We are looking forward to a very successful relationship with the Irish FA and welcoming its loyal support into our stores.”
The new home kit will be revealed and available for pre-order online at jdsports.co.uk/northernireland from Wednesday 6 November ahead of the full launch on Thursday 14 November.
Posted by: Aaron Gourley
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