BT Sport Grab Champions League Broadcast Rights
Mon 11th Nov 2013 | Television & Broadcasting
BT Sport has struck a landmark deal with UEFA for the 2015–18 UEFA Champions League and UEFA Europa League media rights.
The new deal is worth around £299m per year for live, delayed and highlights coverage of both competitions which will be broadcast across pay channels BT Sport 1, BT Sport 2 and ESPN. Rights to highlights programmes have been awarded on a co-exclusive basis.
In addition, BT Sport will make certain matches available for free across both competitions throughout the season on its recently launched BT Sport-branded channels.
For BT Sport, it’s a major statement of intent and one that has rocked Sky as it saw a 9% decrease in share price following the news which also saw ITV lose its rights to broadcast games.
Commenting on the awarding of the rights, Guy-Laurent Epstein, UEFA Events SA marketing director, said: "UEFA is delighted to welcome newcomer BT Sport to the family of UEFA Champions League rights holders.
“Since its launch in the summer, BT Sport has been UEFA's partner for the UEFA Europa League and has demonstrated its ability to deliver premium sports coverage. We look forward to working with BT Sport on both competitions in the 2015–18 rights cycle."
An announcement on the awarding of co-exclusive highlights rights in respect of both competitions will be made in due course.
Posted by: Aaron Gourley
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