Business Directory

Browse the Directory

Sign Up to the Directory

FC Business Twitter
FC business Linked in
FC Business facebook
FC Business Youtube

Newcastle United Relaunch Twitter Account

Mon 10th Mar 2014 | IT & Technology

Newcastle United's official Twitter account has been relaunched in a bid to bring supporters a much-improved service.

The revamp will see a new, simpler name of @NUFC used to bring fans news from both on and off the pitch.

Newcastle have often been criticised for its lack of communication with fans. The relaunch of the club’s Twitter service will give fans access to all areas of the club, from the first team, through to the under-21s and Academy, as well as the Newcastle United Foundation.

The service is ran by Managing Editor, Anthony Marshall, PR and Supporter Liaison Manager, Lee Marshall and Digital Editor, Dan King, and will aim to bring fans an in-depth, comprehensive coverage of the club.

Newcastle’s Twitter account currently has over 352,000 followers, the seventh largest Twitter following of Premier League clubs according to sportsocial.nineteeneightyfour.co

Matt Briggs, consultant for NineteenEightyFour said, "Over the past few weeks there has been a noticeable and welcome change in the way the club have approached Twitter, with more effort going into creating interesting and relevant content.

"Prior to this the social media output was more akin to a poorly timed sales pitch which made supporters feel like all that mattered was their wallets. 

"The relaunch suggests that Newcastle's recent strategy has proved more fruitful than their previous unsubtle attempts to get followers through the club's online store. The early signs are promising however the club needs to continue down this path to develop relationships with supporters and rebuild trust."

Posted by: Aaron Gourley 

Icondia (Icondia-C-468x60.gif)
If you have any football business related news stories you’d like to share then please contact us –

To subscribe to our range of football newsletters including news, products and jobs CLICK HERE.

Add to: Google Google | Yahoo Yahoo | Live Live | del.icio.us del.icio | Digg Digg |

Related Articles

Derby County launch the RamsTV official club app with InCrowd

Wed 4th Oct 2017 | IT & Technology

Derby County is launching its new RamsTV app in partnership with InCrowd and is available to download on the Apple Store or Google Play Store . The new official Rams app represents a new two-way...

Verteda Brings Precision To Events At Vitality Stadium

Tue 26th Sep 2017 | IT & Technology

Black Label Events, the conference, events and hospitality provider for Premier League team AFC Bournemouth, has deployed a leading-edge solution from Verteda Ltd. Acknowledged as experts in providing...

Clubs Prepare For Next Generation Virtual Replacement Perimeter Technology

Tue 26th Sep 2017 | IT & Technology

A number of Premier League and English Football League (EFL) clubs have invested in new perimeter technology this season, which gives them the ability to integrate ADI and Supponor’s award...

Seattle Sounders Takes SeatGeek As Official Ticketing Partner

Thu 21st Sep 2017 | IT & Technology

MLS franchise Seattle Sounders FC has partnered with SeatGeek to make the company the club’s official ticketing partner beginning in 2018. SeatGeek replaces Ticketmaster as Seattle’s...