Arsenal Launch Official YouTube Channel
Tue 15th Apr 2014 | Marketing & PR
Arsenal have launched an official channel on YouTube, the world's largest video-sharing platform.
The channel will give the club’s supporters around the world the opportunity to view new and engaging content and will compliment the Gunners’ other sites and outlets which include Twitter, Facebook, Google+, Instagram, Soundcloud, WeChat, Sina Weibo and Tencent Weibo.
As a prelude to the launch of the official YouTube launch, Arsenal’s YouTube channel was active for just over two weeks last summer and in that time streamed almost 20 years of footage to supporters all over the world.
A video of Arsenal fan Vu Xuan Tien chasing after the team coach in Vietnam went viral, with more than three million views through the official page
Richard Clarke, managing editor for the Arsenal Media Group said: “An official Arsenal channel on YouTube will allow us to reach a new audience and tell the story of the club in a different way.
“We hope YouTube will help us show the character of our special club and grow our global fanbase.”
Stephen Nuttall, senior director for sport at YouTube said: "Three hundred of the top football clubs in the world run official channels on YouTube.
“The success of the Arsenal channel last summer demonstrates the club's potential to build a great presence on YouTube".
The new channel can be found at www.youtube.com/arsenal
Posted by: Aaron Gourley
|RETURN TO LATEST NEWS SECTION|
|SUBSCRIBE TO THE FCBUSINESS RSS FEED|
|If you have any football business related news stories you’d like to share then please contact us –|
To subscribe to our range of football newsletters including news, products and jobs CLICK HERE.
Wed 22nd Feb 2017 | Marketing & PR
Gareth Bale’s injury sees him substituted with Ana Rueda Hernandez in the latest ad for UEFA Champions League sponsor Nissan. Nissan - the official Global Automotive Sponsor of the UEFA...
Mon 20th Feb 2017 | Marketing & PR
Manchester United has appointed Phil Lynch as Chief Executive Officer of Media. The new role will see hi, responsible for overseeing the club’s digital media strategy, as well as the management...
Thu 9th Feb 2017 | Marketing & PR
AFC Fylde Community Foundation is celebrating the return of its ‘Train Like A Pro’ football development programme for young people, in association with partners Cuadrilla and Centrica. The...