Leaders
Dallmeier

Business Directory

Browse the Directory

Sign Up to the Directory

FC Business Twitter
FC business Linked in
FC Business facebook
FC Business Youtube

Charity Launches #CheerForPeace Campaign

Mon 19th May 2014 | Marketing & PR

Football for Kids Foundation in Brazil and Brazilian university students from the Junior Enterprise of tourism at the Federal University of the state of Parana launch the #CheerForPeace campaign for a greener and socially fairer World Cup.

The #CheerForPeace campaign is all about sharing the joy and excitement of the World Cup with those in Brazil who live on the margins and of course to reduce some of the environmental impacts of the travel and event itself.

If you are heading for Brazil, or otherwise participating in the World Cup (including watching it on television), please spread the word about this campaign to help make the World Cup an even better experience for everybody.

Those participating can chose their own level of financial contributions to:

● plant trees in the devastated Atlantic Rainforest through SOS Mata Atlântica, the conservation NGO. The trees planted will be monitored for 5 years and certified for optimal survival rates.

● donate meals donated to Brazilian communities in need

● provide jerseys & football kits provided for underprivileged Brazilian youth

 

To find out more about #CheerForPeace and how your contributions work, please visit the crowdfunding site: www.igg.me/at/cheerforpeace 

Jabujicaba shares the vision of a fairer and greener world, which is why are supporting the #CheerForPeace campaign. The e-book has been included in the fan packs as a 'reward.' The royalties from the book support forest conservation projects in Brazil's endangered Atlantic Rainforest.

"The 2014 World Cup will produce the equivalent of 2.72 million metric tons of carbon dioxide — almost double that of the 2010 World Cup, and the same amount emitted by 560,000 passenger cars in a year," said a member of the campaign team, university student Paloma Pinheiro.

“This is the way we can all play our part by planting a tree and receiving some other cool rewards at the same time. $15 for this one for example and it also gives a meal to a needy Brazilian child.”

Sigrid Shreeve, who is running the Jabujicaba campaign and wrote the book, added, "#CheerForPeace is helping change mindsets when we travel and around big events. If you or anybody you know might be heading for Brazil this World Cup please join this campaign and help spread the word.”

Jabujicaba under the pen name of Rosa da Silva, said, "Brazil is an amazing country. It is young and vibrant, with the most incredibly precious bio-diversity in its rainforests which needs protecting. Not everybody will be able to share in the joy and excitement of the World Cup and this is a way of spreading some of that happiness."

More information on Cheer for Peace: www.igg.me/at/cheerforpeace Follow on twitter @cheerforpeace Like on facebook FootballForKidsFoundation

 

Posted by: Aaron Gourley 

Icondia (Icondia-C-468x60.gif)
 
RETURN TO LATEST NEWS SECTION
SUBSCRIBE TO THE FCBUSINESS RSS FEED
 
If you have any football business related news stories you’d like to share then please contact us –
agourley@fcbusiness.co.uk  

To subscribe to our range of football newsletters including news, products and jobs CLICK HERE.

Add to: Google Google | Yahoo Yahoo | Live Live | del.icio.us del.icio | Digg Digg |

Related Articles

Stoke City Football Club Joins Stadium Experience

Thu 14th Sep 2017 | Marketing & PR

Premier League team, Stoke City Football Club has become the ninth major stadium venue to join Stadium Experience in 2017. The newest addition grows the Stadium Experience membership to a total of 55...

Football Managers Unite For Prostate Cancer UK

Wed 13th Sep 2017 | Marketing & PR

A host of top football managers have joined forces to give the most vital team talks of their careers, after chilling statistics showed prostate cancer kills one man every 45 minutes. Premier League...

Stoke City Expand City7s Initiative

Fri 25th Aug 2017 | Marketing & PR

Stoke City are to give 16,000 match tickets and 8,000 match shirts free to local schoolchildren this season. The Potters are expanding their acclaimed City 7s scheme, which currently sees 1,000 Year...

Manchester United Players Create Street Art Mural

Wed 16th Aug 2017 | Marketing & PR

A unique mural depicting scenes from Old Trafford sprayed by Paul Pogba, Victor Lindelof, Jesse Lingard, Michael Carrick and Chris Smalling and created by American graffiti artist Alec Monopoly will...