Arsenal Extend BT Sport Partnership
Tue 29th Jul 2014 | Television & Broadcasting
Arsenal and BT Sport have extended their partnership for a further two years.
The partnership will enable BT Sport to continue to promote its football coverage, including exclusively live Barclays Premier League football, through the club’s digital channels in the UK and Ireland.
In addition, the agreement will give the broadcaster access to Arsenal’s first-team players and manager to create unique and exclusive content to support and enhance BT Sport’s Barclays Premier League coverage.
Vinai Venkatesham, Arsenal’s Sales and Marketing Director, said: "We are pleased to extend our relationship with BT Sport as an official partner for a further two years.
“We will continue to work in close collaboration with the team at BT Sport to deliver benefits for fans and exclusive content which will add an extra dimension to their coverage."
David James, marketing director, BT Consumer said: “We are delighted to extend our partnership with Arsenal Football Club. Our long-standing relationship with the club helps us to deliver an extra level of insight for our viewers.
“Arsenal had a great season last year, bringing back silverware to Emirates Stadium, and our latest ad recognises that fantastic achievement, which we were delighted to show live on BT Sport.”
Posted by: Aaron Gourley
|RETURN TO LATEST NEWS SECTION|
|SUBSCRIBE TO THE FCBUSINESS RSS FEED|
|If you have any football business related news stories you’d like to share then please contact us –|
To subscribe to our range of football newsletters including news, products and jobs CLICK HERE.
Mon 3rd Apr 2017 | Television & Broadcasting
The Premier League launches national ad campaign targeting mums, teachers, and young fans. The Premier League has chosen to showcase their community programme Premier League Primary Stars in their...
Thu 12th Jan 2017 | Television & Broadcasting
Fans will be given a different perspective of Manchester United’s clash with Liverpool at Old Trafford this weekend thanks to Spidercam. Sky Sports will create a Premier League first this...
Mon 9th Jan 2017 | Television & Broadcasting
Long-term features writer and well-known voice on BBC’s Final Score football results programme is set to inspire sports journalists of the future after making a January move to the University of...
Tue 3rd Jan 2017 | Television & Broadcasting
The 2016-17 Premier League season has marked an enormous breakthrough for English football as Sky Sports and BT Sport have paid a record £5.136billion for the rights to broadcast the matches....