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MBNA named official naming rights partner for 2014 Northwest Football Awards

Fri 15th Aug 2014 | Football Industry Events

The 2014 Northwest Football Awards is  now officially open for business with a new naming rights partner -MBNA-and a promise to help Manchester become England’s first ‘city of football.’

The great and the good of the Northwest football community came together last night (Wednesday) at a star spangled Awards launch party, hosted by BBC Radio 5 Live presenter, Phil Williams, at the Lawn Club in Manchester’s Spinningfields district.

Guests included former Bolton and England Under 21 midfielder, Fabrice Muamba, Preston born, ex Republic of Ireland international, Kevin Kilbane, Manchester City legend, Dennis Tueart, Oldham Athletic and City old boy, Earl Barrett plus ex Blues boss and Northwest football stalwart, Brian Horton.

Other organisations represented were: the Football Association, the Professional Footballers’ Association, the Football Foundation, the League Managers’ Association, fcbusiness Magazine, ‘She Kicks’ and the University College of Football Business, Mob Sport

All are excited by the advent of a new football season, including this weekend’s 2014-15 Premier League kick-off, as well as the MBNA Northwest Football Awards on November 18 at Lancashire County Cricket Club’s Point Conference Centre.

So too is Michael Donald, Chief Commercial Officer and Customer Experience Executive for MBNA, whose Chester based organisation were confirmed as naming rights partner.

“Given our long history of Co-Brand Credit Card partnerships with Northwest and National-based football clubs, sponsorship of this event is a natural fit for both parties,” said Mr Donald.

“During the last 21 years, MBNA has collaborated with key affinity partners to build a strong portfolio of co-branded credit cards, which include National and Northwest based football clubs from across the leagues, notably Manchester United FC, Liverpool FC and Bolton Wanderers.

“In addition MBNA invests in the Northwest Sports community through their sponsorships and association with Chester FC, Sale Sharks and Chester Racecourse.

“MBNA truly believes in the benefits of connecting business with sports fans, and is proud to be involved in recognising the Northwest’s elite talent within the world of football.”  

The speeches, the net-working, the latest footie gossip were all captured by the cameras of Mob Sport, a division of the Mob Film Company, who have agreed a three-year deal to cover the MBNA Northwest Football Awards.

Laura Wolfe, managing director of  NWFA and  Journey9, used her welcome speech to thank all new and existing partners while also urging guests and the wider football community to support Manchester-home of the Premier League champions-to secure the title of ‘City of Football.’

She said:”The title ‘City of Football’ will be awarded by Sport England, with the winner receiving £1.6m in National Lottery funding to run a two-year pilot programme aimed at getting more people – particularly those aged 14-25 years – playing all forms of the game.

“Manchester is now vying against Nottingham and Portsmouth for the title, after a shortlist was drawn up from the 22 cities who originally applied.

“Developing the bid is the newly formed Manchester Football Consortium, led by Manchester City Council, of which Journey9 and the Northwest Football Awards is part. The consortium is currently developing a vision and football strategy that will seek to transform the grass roots game in Manchester.”

The winning city will be announced at the end of September and support is #BackOurBid via Twitter @Manchester_COF

Details of how fans can also vote for key honours at the MBNA Northwest Football Awards will be announced shortly.


Community Initiative of the Year: Bolton Wanderers Community Trust, Everton in the Community-Safe Hands

Community Club of the Year: Everton in the Community; Highly Commended: Morecambe FC

CSR Campaign of the Year: Liverpool FC

Contribution to Sport in the North West: The Neville family

Best Club Marketing Campaign: Everton FC

Best Club Sponsorship Engagement/Partnership: Liverpool FC

Business Services to Football: Rippleffect

Professional Services to Football: Brabners LLP; Special Award: Mark Hovell of Mills & Reeve

Football Journalist of the Year: Mark Ogden (Telegraph)

The Fabrice Muamba Award for Medical & Sports Science Professional: Rob Swire (Manchester United Head Physio)             

Rising Star of the Year: Jerome Sinclair (Liverpool FC)

Manager of the Year: Sir Alex Ferguson

Women's Player of the Year: Toni Duggan (Everton Ladies)

Player of the Year (Conference): George Horan (Chester FC)

Player of the Year ( LeagueTwo): Jack Redshaw (Morecambe)

Player of the Year (League One): John Welsh (Preston North End)

Player of the Year (Championship): Jay Spearing (Bolton Wanderers)

Player of the Year (Premier League): Jamie Carragher (Liverpool FC)

Goal of the Year: To be voted on the night

Unsung Hero: Barrie Hipkiss (Chester FC)

Lifetime Contribution Award: Sir Alex Ferguson


More information


Twitter- @NWFAwards or  www.fb.com/nwfawards  


Posted by: Kev Howland 

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