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FIFA Lose Three More Sponsors

Fri 23rd Jan 2015 | FIFA

FIFA have been rocked by news that three of its biggest sponsors would not be renewing their contracts with football’s world governing body.

Castrol, Continental and Johnson & Johnson have revealed to Telegraph Sport that they will be withdrawing their support following a series of high-profile scandals affecting the integrity of the FIFA under the leadership of Sepp Blatter.

The three sponsors join Sony and Emirates who have already stated they would not be continuing their support of the organisation thought to be worth in the region of £1bn every four years.

Allegations of corruption involving several members of the executive committee and scandals surrounding the bidding process of the World Cup’s in 2018 and 2022 have served to tarnish the organisation’s reputation.  

Confirming its departure, Castrol wrote in an email exchange with The Daily Telegraph: “We have not been sponsors of FIFA since, I believe, the World Cup last year.” It did not elaborate on its reasons for not renewing its contract.

A spokesman for Johnson & Johnson said of its own exit: “It was a decision that was made for business reasons after a comprehensive review.”

Continental also said it had re-evaluated its sponsorship goals following its third successive World Cup, a spokesman adding: “It was a great platform for us and now we’re using football on a regionalised level.”

Posted by: Aaron Gourley




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