VSI
Dallmeier

Business Directory

Browse the Directory

Sign Up to the Directory

Levy
FC Business Twitter
FC business Linked in
FC Business facebook
FC Business Youtube

Plymouth Argyle Rings In Three For Away Fans

Wed 28th Jan 2015 | Fan Engagement

Away days - as far as English footballing traditions go - are one of the most unifying occasions for loyal fans around the country, each travelling many miles to watch their beloved team. 

However, some away days take slightly more commitment than others. None more so than a League 2 fixture this Saturday, which will see Plymouth Argyle fans make a near 800 mile round trip for the game against Hartlepool United for the longest journey in English football. Now, that loyal support is set to be recognised like never before.
 
Today, mobile network Three has announced it has become the Official Away Fans sponsor of Plymouth Argyle for the match against Hartlepool. The unique footballing deal is aimed at rewarding their loyal support and helping Argyle fans stay connected to the club throughout their journey.
 
As part of the sponsorship, Plymouth Argyle will be become the first football team to crowd source its pre-match team talk. In a chance to offer their very own tactical master plan, budding Jose Mourinhos and Louis Van Gaals will be able to contribute their words of dressing room inspiration on Twitter, which will be complied and delivered to the team before the Hartlepool match.

Anyone wishing to submit to the team talk can do so through @Only1Argyle and using the hashtag #ThreeTalk.
 
Lianne Norry, director of brand and communications for Three commented: "No matter which team you support, the one thing all football fans have in common is their love for their club.

“That's why we're delighted to sponsor PAFC's away game so we can connect the club with its fans and keep them close together even though they are traveling 774 miles for this game.

“We've got a great network across the country and I'm excited to see how players and fans alike use it to their advantage.”
 
John Sheridan, manager of Plymouth Argyle FC said: “We’re pleased to welcome Three as our official Away Fans sponsor for the game this weekend.

“We’re incredibly lucky to have such loyal supporters at the club, who travel up and down the country each week to cheer us on, so it’s great to see them recognised like this.

“There is no denying it’s a long trip to Hartlepool but hopefully with Three’s network we’ll keep connected to the fans better than ever.”
 
The sponsorship is also going to allow fans to get a greater insight into player’s preparation ahead of the game. By using Three’s network, players and team staff will be able to document every step of the 387-mile one-way journey to Hartlepool for the League 2 game.   
 
Three will be working closely with Plymouth Argyle to offer further benefits to the away fans travelling to Hartlepool during the build up to the game, with more announcements coming via @Only1Argyle during the week.

Posted by: Aaron Gourley

RETURN TO LATEST NEWS SECTION

SUBSCRIBE TO THE FCBUSINESS RSS FEED

If you have any football business related news stories you’d like to share then please contact us – agourley@fcbusiness.co.uk  

To subscribe to our range of football newsletters including news, products and jobs CLICK HERE.

Add to: Google Google | Yahoo Yahoo | Live Live | del.icio.us del.icio | Digg Digg |

Related Articles

90/24 Sports Reaches 100 Million Fans

Thu 23rd Mar 2017 | Fan Engagement

Fast-growing, digital media company, 90/24 Sports has appointed media-entrepreneur Edwin Tromp as the new CEO to further grow the company. 90/24 Sports is targeted to double their reach to 200 million...

Liverpool FC Launch Snapchat Lens

Fri 20th Jan 2017 | Fan Engagement

Liverpool Football Club and Snapchat have teamed up to launch a brand new lens that allows fans to paint their face in club colours and head an LFC ball in ‘Real-time’. Snapchat lenses are...

Liverpool To Celebrate The Work Of Kick It Out

Thu 19th Jan 2017 | Fan Engagement

Liverpool Football Club is dedicating Saturday's Premier League fixture against Swansea City to celebrate the work of Kick It Out, football’s equality and inclusion organisation. The Reds will...

EFL Clubs Welcome More Younger Than In 2007

Mon 16th Jan 2017 | Fan Engagement

More young fans are heading EFL matches than 10 years ago thanks to a range of initiatives to attract families to games. New figures show that junior season ticket sales have increased by 37% over the...