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FC Barcelona Develop Smart Espai Barça

Wed 27th May 2015 | IT & Technology

FC Barcelona and the city of Barcelona have signed a collaboration agreement to intensify their relations in innovation processes and technological solutions around the city.

The deal between the La Liga champions and the local government will see the development of the Smart Espai Barça, the upheaval and potentiating of digital innovations on the club’s facilities to turn them into ‘smart’ spaces that services members, supporters and the people of Barcelona.

The idea behind Smart Espai Barça is to develop the area into a new technological district with 2.0 spaces with the very latest digital innovations, making visits to the premises, either to watch matches or visit the stadium, a truly unique experience.

Dídac Lee, Director of the Media and Communication Department and Head of New Technologies at FC Barcelona, said, “Technology has to serve to expand the Barça sentiment around the world and, most of all, facilitate communication and the Barça experience to all members and supporters.

“The implementation of Smart technologies on our facilities will allow us to improve the experience of 2.0 members and make our premises an important part of Barcelona, a smart and innovative city.”

FC Barcelona's smart strategy means much more than a 2.0 stadium and the implementation of Wi-Fi, associated innovations will optimise the overall facilities. The main objectives include offering new services to members and fans, to improve the experience for people visiting the club 365 days of the year.

The strategy also aims to increase fan loyalty by offering greater interaction with Barça. Facilities are also to be made more efficient and sustainable, reducing any negative impacts on the city.

La Masia, the club’s revered academy, will become a Smart Lab in the first phase of the project. The club will be testing several technologies and services at La Masia, in the Ciutat Esportiva and the New Miniestadi.

La Masia-Oriol Tort Training Centre will, in the next few months, become a Smart Lab to experiment with a series of latest generation solutions. This will include access to contactless technologies, camera security and surveillance, the deployment of electric vehicles, new mobile apps with better services, beacons showing personalised messages and touch screens.

As the new facilities are constructed, the process will be intensified. There will be a Wi-Fi service on which work has already begun. There will eventually be 1,079 Wi-Fi access points. 

Posted by: Aaron Gourley

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