Business Directory

Browse the Directory

Sign Up to the Directory

FC Business Twitter
FC business Linked in
FC Business facebook
FC Business Youtube

MasterCard releases Fan Passion Report

Thu 4th Jun 2015 | Fan Engagement

MasterCard has released its Fan Passion Report, a study into the passions of over 5,000 European football fans, ahead of the UEFA Champions League final between Juventus and FC Barcelona on Saturday 6th June.

According to the report, fans in Italy (73%) have more superstitions relating to football than other nationalities in Europe, just ahead of Spanish fans. Nearly half (47%) of Italians wear a certain item of lucky clothing during a match, 20% insist on sitting in the same seat every game and 13% eat or drink a specific food item or beverage.

To some nationalities, football is seen as a religion that is lived and breathed on a daily basis. None more so than in Italy where 69% of fans have chosen to miss an important family event to attend a football match. The Spanish are not far behind with 60% choosing football over family, with France coming in at 52%.

Michael Ballack, MasterCard Player Mascot Manager for the UEFA Champions League Final in Berlin, commented: “Football without fans just wouldn’t be the same. They are the heartbeat of the game and their passion for football is unbelievable. When you walk out of the tunnel, the wall of noise they create hits you and gives the players a huge boost. The fans are priceless.”

There were 5,017 respondents across 11 European countries for the Fan Passion Report survey – England, Germany, Spain, France, Netherlands, Italy, Turkey, Russia, Sweden, Portugal and Hungary.















Posted by: Kev Howland



If you have any football business related news stories you’d like to share then please contact us –agourley@fcbusiness.co.uk 


To subscribe to our range of football newsletters including news, products and jobs CLICK HERE.

Add to: Google Google | Yahoo Yahoo | Live Live | del.icio.us del.icio | Digg Digg |

Related Articles

90/24 Sports Reaches 100 Million Fans

Thu 23rd Mar 2017 | Fan Engagement

Fast-growing, digital media company, 90/24 Sports has appointed media-entrepreneur Edwin Tromp as the new CEO to further grow the company. 90/24 Sports is targeted to double their reach to 200 million...

Liverpool FC Launch Snapchat Lens

Fri 20th Jan 2017 | Fan Engagement

Liverpool Football Club and Snapchat have teamed up to launch a brand new lens that allows fans to paint their face in club colours and head an LFC ball in ‘Real-time’. Snapchat lenses are...

Liverpool To Celebrate The Work Of Kick It Out

Thu 19th Jan 2017 | Fan Engagement

Liverpool Football Club is dedicating Saturday's Premier League fixture against Swansea City to celebrate the work of Kick It Out, football’s equality and inclusion organisation. The Reds will...

EFL Clubs Welcome More Younger Than In 2007

Mon 16th Jan 2017 | Fan Engagement

More young fans are heading EFL matches than 10 years ago thanks to a range of initiatives to attract families to games. New figures show that junior season ticket sales have increased by 37% over the...