Business Directory

Browse the Directory

Sign Up to the Directory

FC Business Twitter
FC business Linked in
FC Business facebook
FC Business Youtube

Oxford United sign three-year partnership with Liontrust

Thu 23rd Jul 2015 | Football Sponsorship

Oxford United have announced Liontrust Asset Management Plc as the clubs new Principal Partner for the next three seasons.

As well as the company's logo featuring on both the home and away shirts, Liontrust will be supporting a wide range of community initiatives via the Oxford United Community Trust.

Liontrust is a specialist fund management company that was launched in 1995 and manages money on behalf of private investors, professional investors and institutions. Liontrust’s fund managers are independent thinkers and focus on investing in those areas where they have particular expertise so they can strive to add value to clients’ investment portfolios.

Simon Hildrey, Head of Marketing and Distribution Strategy at Liontrust, said: “Liontrust is proud to be partnering with Oxford United FC through our three-year sponsorship. Discussions over several months have shown that we share a vision to bring about social change and we have been very impressed by Oxford’s commitment to building a strong and effective Community Trust at the heart of their football club.

“We have also been attracted by Oxford United’s proud history, great potential and the strategy that Darryl Eales, Mark Ashton and the rest of the management team are implementing to achieve sustained success.

“Liontrust is wholeheartedly committed to driving community engagement while raising financial awareness throughout society. We selectively collaborate with like-minded organisations to create opportunities for vulnerable children and young people through education, sports and finance."

Oxford United Chief Executive Officer Mark Ashton added: “We are excited to be working so closely with Liontrust. Throughout our conversations, it has been abundantly clear that we share a very similar set of values and beliefs, with a focus on community activity and a desire to work together to improve the lives of the people of Oxfordshire

“I’d like to take this opportunity to formally thank Liontrust for their fantastic support as we look forward to a bright and prosperous future partnership.”

The new Oxford United home and away kits will be unveiled tomorrow and will be available to pre-order ahead of the start of the new season.

To find out more about the partnership between Oxford United and Liontrust click here

Posted by: Kev Howland



If you have any football business related news stories you’d like to share then please contact us – agourley@fcbusiness.co.uk  

To subscribe to our range of football newsletters including news, products and jobs CLICK HERE.

Add to: Google Google | Yahoo Yahoo | Live Live | del.icio.us del.icio | Digg Digg |

Related Articles

Aston Villa Make Hisense Summer Signing

Thu 27th Jul 2017 | Football Sponsorship

Hisense has announced a deal with Aston Villa to become the Official Technology Partner of the club. The deal will see Hisense support the Villans ahead of their 2017/18 Sky Bet Championship campaign....

Arsenal extends deal with BNN Technology

Thu 27th Jul 2017 | Football Sponsorship

Arsenal have announced their relationship with Chinese technology, content and services provider BNN Technology has been extended up to and including the 2019/20 season. Showing a further commitment...

City Football Group announces joint venture with Goals Soccer Centres in US and Canada

Tue 25th Jul 2017 | Football Sponsorship

City Football Group (CFG) and Goals Soccer Centres (Goals) have today announced a joint venture which will see the Group team up with one of the world's largest and most popular operators of...

Sheffield United And Heineken Agree New Pouring Rights Deal

Mon 24th Jul 2017 | Football Sponsorship

Sheffield United F.C. has agreed a new pouring rights partnership with the UK leading beer and cider business, HEINEKEN. The agreement will see HEINEKEN being given the exclusive pouring rights at...