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Football League Trust Scores With FBT Sponsorship

Tue 18th Aug 2015 | Football Sponsorship

The Football League Trust have signed a deal that sees FBT become the Trust's official kit sponsor.

The deal will also see numerous Community Trusts at Football League clubs kitted out in FBT gear over the next two years.

Mike Evans, Operations Director at the Football League Trust comments, "This is a great deal for us and our community trusts. The kit provided by FBT will free up valuable resources that will enable us to increase the work we do in the football communities." 

FBT are based in Thailand and are one of the leading sports brands in the Asian market. The development of the company is a classic rags to riches story established 62 years ago by Mr Kamol Chokephaibulkit who started his business by sewing footballs in a temple at Sapan Leung.

From sewing 2-3 football per week the company has grown into one of the leading sports companies in Asia employing over 2,800 people and are still run by Mr Kamol and his family.

Mr Monchai Chokephaibulkit, FBT's managing director, comments. "We are excited by our new partnership with the Football League Trust and see this very much as a joint venture. 

“In Thailand we do a lot of activity with our communities and were impressed by the work that the Trust does here particularly with regard to inclusion and health. In looking to establish ourselves in Europe we wanted to get into grassroots sport and integrate the brand within the community so that we have a real connection that's means something to people.

“Therefore we see the Trust as a perfect fit for us."

Mike Evans concludes, "We were impressed by the quality of kit provided by FBT and are looking forward to developing a great partnership over the next few years."

Image: FBT senior management, with staff from the Football League Trust and young people from Doncaster Community Foundation Education programme who have already benefited from the deal.   

Posted by: Aaron Gourley

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