Leaders
Dallmeier

Business Directory

Browse the Directory

Sign Up to the Directory

Levy
FC Business Twitter
FC business Linked in
FC Business facebook
FC Business Youtube

Brighton & Hove Albion FC reveal stadium sponsorship

Tue 22nd Jun 2010 | Football Stadiums & Facilities

Brighton & Hove Albion Football Club today announced a partnership which will see their new stadium known as the 'American Express Community Stadium', after agreeing a multi-year naming rights deal with the worldwide travel, financial and network services company.

Chairman Tony Bloom said, "This is a landmark deal. We are very proud of our fabulous new stadium and to have such a prestigious global brand prepared to put its name to it shows just how good it is."

Michael Edwards, Senior Vice President at American Express, added, "We are delighted to be part of this collaboration with the Club on what will undoubtedly be a major destination for Brighton & Hove.

"As the city's largest private-sector employer, this partnership underscores our long term commitment to the area and builds upon our thirty-year heritage of supporting local community initiatives".

The long-awaited 22,500-capacity stadium has attracted huge interest from fans, the public and the Brighton & Hove business community who eagerly anticipate the completion of the project next year.

The American Express Community Stadium will house the important charitable arm of the club Albion in the Community and provide many opportunities to extend the work of the charity in areas of education, skills training, health and social inclusion.

In addition to outstanding sporting facilities, the stadium will be used to promote community engagement in the local area, by enabling young people and adults to learn new skills and gain qualifications which will be of long-term benefit to the local community and economy.

To this end, the stadium will run an on-going series of innovative learning initiatives and social inclusion programmes, many of which will be delivered via the Albion in the Community programme.

Construction of the stadium commenced in December 2008 and is due for completion at the end of May 2011, ready for the start of the 2011/12 Football League Season

Add to: Google Google | Yahoo Yahoo | Live Live | del.icio.us del.icio | Digg Digg |

Related Articles

In Focus: SISGrass Shows Its Strength

Mon 10th Apr 2017 | Football Stadiums & Facilities

From Russia 2018 World Cup venues to Derby County, 2016 was the year to remember for SISGrass. fcbusiness speaks to Phil Blackwell, UK Project Director for the Cumbria based company about their...

AFC Fylde Lay Foundations For New Education Centre

Thu 6th Apr 2017 | Football Stadiums & Facilities

AFC Fylde’s Community Foundation has revealed further details about its new £400,000 Education Centre, which is due to open at the £25m Mill Farm Sports Village later this year....

Wembley Stadium: Experiencing Club Wembley

Fri 31st Mar 2017 | Football Stadiums & Facilities

Wembley Stadium is one of the most famous football grounds anywhere in the world. The new stadium opened in 2007, and as this was our first visit, we wanted to do it in style with some hospitality....

Sweden Gets First Taste of SISGrass

Tue 28th Mar 2017 | Football Stadiums & Facilities

Sweden has had its first taste of the revolutionary SISGrass hybrid system following the turfing of the Gamla Ullevi football stadium in Gothenburg. Premier Pitches removed the pitch and SIS installed...