Manchester United Refuels With Gulf Oil Partnership
Mon 14th Mar 2016 | Football Sponsorship
Manchester United will hope to get their season motoring again with the the announcement of Gulf Oil as the club’s very first Official Global Lubricant Oil and Fuel Retail Partner.
To celebrate the three-year global partnership, the first of its kind for a Premier League club, Gulf Oil International’s Vice President Frank Rutten and Manchester United Commercial Director, Jamie Reigle were today joined by first team players at the Club’s training ground.
The global lubricants and fuel retailer’s branding will feature on the United’s digital perimeter boards during Premier League, FA Cup and League Cup matches at Old Trafford.
The agreement will enable Gulf Oil International, a Hinduja Group company, to engage with United’s worldwide family of fans, including its 325 million followers in Asia, which Gulf sees as a major area of focus, having a strong presence in India and rapidly developing-businesses in China, the Middle East and Indonesia.
Manchester United Group Managing Director Richard Arnold commented: “While both Manchester United and Gulf have evolved and adapted since their foundation more than 100 years ago, neither has forgotten its roots.
“Gulf Oil International already has significant experience in sport and we are looking forward to working with them to expand that into football.
“Through this partnership we will further our commitment to reach our fans around the world, especially in Asia.”
Frank Rutten, Gulf Oil International’s Vice President, added: “This partnership with Manchester United, surely the world’s greatest football name, brings together two brands with incredible heritage, a pride in performance excellence and the ability to listen to the wishes of their customers – the fans in the case of Manchester United - and turn this into action.
“We are extremely excited about the prospect of moving forward together.”
Posted by: Aaron Gourley
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