VSI
Dallmeier

Business Directory

Browse the Directory

Sign Up to the Directory

Levy
FC Business Twitter
FC business Linked in
FC Business facebook
FC Business Youtube

Burnley FC Announce Dafabet Partnership

Thu 16th Jun 2016 | Football Sponsorship

Burnley Football Club have signed a record, multi-million-pound deal to have online gaming company Dafabet as their official shirt sponsor. 

Dafabet have signed a two-year deal and will have their name on all adult home and away shirts, for the 2016/17 and 2017/18 seasons. 

In adhering to strict betting rules, the company have also kindly agreed to offer sponsorship space on all junior shirts to the club’s Community department, which will enable Burnley FC in the Community to have a global platform to promote their award-winning scheme. 

Anthony Fairclough, Head of Commercial Affairs at Burnley FC, said: “This has been a lengthy process, involving many different companies of stature all over the world. 

“It highlights just how far the club has come as a commercial entity across the globe. 

“We have been invited to boardroom tables where previously we would never have had the opportunity. 

“However, Dafabet quickly emerged as our preferred partner due to their proven track record within Premier League and we look forward to initiating some of the inventory in our partnership.” 

Mr Fairclough added: “I am particularly pleased Dafabet have also allowed us to project the good work we do in the community onto a world stage, and we thank them for a vision which mirrored our own.” 

In their 13-year existence, Dafabet has become a significant investor and operator in the online gaming industry. 

They offer sports book services that cover over 5,000 live events from across the world on a weekly basis, in addition to a wide variety of the most popular and enjoyable casino games and promotions on the web. 

John Cruces, Head of Sports Marketing and Sponsorship at Dafabet, said: “We’re very happy to sign up with Burnley Football Club and are looking forward to building a mutually beneficial partnership. They were deserving winners of the Championship last season and we’ll now be hoping for a successful return to the Premier League.” 

Dimitris Karatzas, Managing Director of Online Betting and Gaming at Dafabet, said “We’ve been busy in increasing our presence in football and we have no doubt that partnering up with Burnley is yet another step forward, we’ll look forward to supporting the club anyway we can.” 

Posted by: Kev Howland 

Tripleplay 468 banner V2 (468x60_Animated_v2.gif)
RETURN TO LATEST NEWS SECTION
SUBSCRIBE TO THE FCBUSINESS RSS FEED
 
If you have any football business related news stories you’d like to share then please contact us – agourley@fcbusiness.co.uk

To subscribe to our range of football newsletters including news, products and jobs CLICK HERE.

Add to: Google Google | Yahoo Yahoo | Live Live | del.icio.us del.icio | Digg Digg |

Related Articles

Manchester City Announce Premier League's First Sleeve Sponsorship Deal

Fri 17th Mar 2017 | Football Sponsorship

Manchester City has become the first Premier League club to announce an Official Sleeve Partner. Korean tire giant, and existing club partner, Nexen Tire has renewed its partnership and becomes the...

AFC Fylde Partnership Gives Youngsters Striking Future

Fri 3rd Mar 2017 | Football Sponsorship

Over 600 young adults from Blackpool, Fylde and Wyre will benefit from a new partnership that aims to equip them with employment skills. AFC Fylde Community Foundation has joined forces with its new...

West Brom announce Asian partnership with IGOFX

Thu 2nd Mar 2017 | Football Sponsorship

West Bromwich Albion Football Club and leading Forex company IGOFX have today announced a partnership that will run until the end of the 2017/18 season. Albion players Darren Fletcher, Jonny Evans,...

Aladdin Group becomes global partner of Manchester United

Wed 1st Mar 2017 | Football Sponsorship

Manchester United and Aladdin Group have today announced a global partnership. As part of the partnership, Aladdin Group will work with Manchester United to generate brand awareness and compelling...