Leaders
Dallmeier

Business Directory

Browse the Directory

Sign Up to the Directory

Levy
FC Business Twitter
FC business Linked in
FC Business facebook
FC Business Youtube

Nationwide to end its 11 year sponsorship of the England team.

Mon 5th Jul 2010 | Football Sponsorship

It has been widely reported that building society Nationwide look set to end its 11-year sponsorship of the England football team, following the team’s dismal performance in the World Cup.

A Nationwide spokeswoman said: 'Nationwide's sponsorship of the England team has been extremely successful over 11 seasons and has significantly raised the profile of our organisation. Our current sponsorship deal ends at the end of July and it is unlikely to be renewed.'

Nationwide replaced Green Flag as team sponsor in 1999 and is not looking to renew its current deal that runs out next month.

The News however will leave The Football Association with an uphill task as it looks to fill the £20m void left by Nationwide.

The FA has managed to secure a one-year extension with FA Cup sponsor E.ON recently but the search is now on to secure a new sponsor.

The FA have had more than their fair share of troubles over the last six months with CEO Ian Watmore’s resignation and the Lord Triesman’s bribery scandal this latest set back is the last thing they need after a very poor World Cup.

If you have any football business related news stories you’d like to share then please contact us – agourley@fcbusiness.co.uk or ryan@fcbusiness.co.uk

Don’t forget to subscribe to F.C. Business Magazine to keep up to date with the latest comment from the football world. Click here to subscribe

Add to: Google Google | Yahoo Yahoo | Live Live | del.icio.us del.icio | Digg Digg |

Related Articles

Manchester City Women Sign Hays Recruitment Partnership

Fri 21st Apr 2017 | Football Sponsorship

Hays is expanding its already strong relationship with City Football Group by becoming the Official Recruitment Partner of double title winning side Manchester City Women’s FC. Manchester City...

Liverpool Ladies FC Announce First Shirt Sponsorship Deal

Wed 19th Apr 2017 | Football Sponsorship

Liverpool Ladies Football Club has announced a new shirt sponsorship deal with women’s beauty and cosmetics company, Avon Products Inc, ahead of the WSL Spring Series. The three-year deal is the...

Southampton FC Partners With TLCBET

Tue 18th Apr 2017 | Football Sponsorship

Southampton Football Club has announced TLCBET as its Official Asia Betting Partner and Official Global Casino Partner for the remainder of the 2016/17 Premier League season, as well as the following...

Hisense Becomes Official 2018 FIFA World Cup Sponsor

Thu 6th Apr 2017 | Football Sponsorship

Hisense has become an official sponsor of the 2018 FIFA World Cup, becoming the first-ever Chinese consumer electronics brand to sponsor the tournament. As an Official FIFA World Cup Sponsor, Hisense...