Leicester City & 12BET Launch Official Partnership
Fri 12th Aug 2016 | Football Sponsorship
Leicester City Football Club have announced leading global sport betting company 12BET as an Official Betting Partner for the 2016/17 season.
The partnership offers significant benefits to both parties, with 12BET having enjoyed a long history of partnerships in top level sport – something they will be continuing as the Foxes begin the defence of their Premier League title.
Formed in 2007, the sports betting and casino brand has grown to become one of the most recognisable names in betting with a particular reputation as in-play football betting specialists.
12BET offers competitive odds across thousands of events and after sponsoring the likes of Sevilla, Swansea City and Newcastle United, a partnership with the Premier League champions further enhances their reputation.
Leicester City Heads of Partnerships Harj Hir said: “We’re delighted to enter into a partnership with 12Bet, who have a fantastic record of sponsorship in sport. As one of the leading global betting companies, we look forward to working with them over the coming season.”
12BET spokesman Rory Anderson added: “In becoming Champions, Leicester City completed perhaps the greatest story in Premier League history. It was a remarkable achievement that captured the imagination of football fans across the globe. We are simply delighted to be a key partner of the Club.”
Image: Action Images via Reuters / John Sibley
Posted by: Kev Howland
|RETURN TO LATEST NEWS SECTION|
|SUBSCRIBE TO THE FCBUSINESS RSS FEED|
|If you have any football business related news stories you’d like to share then please contact us – firstname.lastname@example.org|
To subscribe to our range of football newsletters including news, products and jobs CLICK HERE.
Fri 17th Mar 2017 | Football Sponsorship
Manchester City has become the first Premier League club to announce an Official Sleeve Partner. Korean tire giant, and existing club partner, Nexen Tire has renewed its partnership and becomes the...
Fri 3rd Mar 2017 | Football Sponsorship
Over 600 young adults from Blackpool, Fylde and Wyre will benefit from a new partnership that aims to equip them with employment skills. AFC Fylde Community Foundation has joined forces with its new...
Thu 2nd Mar 2017 | Football Sponsorship
West Bromwich Albion Football Club and leading Forex company IGOFX have today announced a partnership that will run until the end of the 2017/18 season. Albion players Darren Fletcher, Jonny Evans,...
Wed 1st Mar 2017 | Football Sponsorship
Manchester United and Aladdin Group have today announced a global partnership. As part of the partnership, Aladdin Group will work with Manchester United to generate brand awareness and compelling...