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Shippey Campaign Makes Premier League Breakthrough

Fri 21st Oct 2016 | Football Stadiums & Facilities

Premier League football clubs will have the opportunity to apply for funding to help fans with sensory difficulties in a major breakthrough for the Shippey Campaign.

BT and the Premier League have teamed up with The Shippey Campaign and disability sports charity the Lord’s Taverners, to fund sensory rooms across the twenty Premier League clubs.

As part of the Premier League and BT Disability Programme which launched in September, the new unique spaces will allow adults and children with sensory difficulties to watch live football matches from a room with a window onto the pitch, in a calm environment away from the noise and crowds.

Leading the campaign, Kate and Peter Shippey, said: “We’re delighted that our work with Sunderland AFC has proved so successful and that BT and the Premier League are generously funding and encouraging other football clubs to make practical steps to make sport more inclusive.”

Launched in September 2015, the Nathan Shippey Sensory Room at Sunderland AFC’s Stadium of Light was the first of its kind to offer a calm and safe environment for people with sensory difficulties to watch live football. Following a year of campaigning, football clubs are starting to see the benefit of installing the rooms with Notts County and Chesterfield recently opening their own versions of the rooms.

Suzy Christopher, Community & Charity Director, BT, added: “We’re delighted to be working with the Lord’s Taverners and The Shippey Campaign to build comfortable spaces so fans with sensory difficulties can enjoy live sport.

“The Premier League and BT Disability Programme is about making sport more inclusive, and providing sensory rooms in football grounds is a practical way to make a real difference.”

Bill Bush, Executive Director at the Premier League said: “This partnership will allow clubs to build on the excellent work they are already doing and enable even more fans to enjoy a live matchday experience.

“The sensory room at Sunderland AFC is a great example of how a matchday experience can be created for fans with sensory difficulties and this partnership will enable more of our clubs to install these areas.”

Premier League clubs can apply for funding at any time throughout the 2016/17 season.

Posted by: Aaron Gourley 

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