Leaders
Dallmeier

Business Directory

Browse the Directory

Sign Up to the Directory

FC Business Twitter
FC business Linked in
FC Business facebook
FC Business Youtube

Manchester City Bring Virtual Reality & 360 Video To Matchday

Tue 24th Jan 2017 | IT & Technology

Manchester City, in collaboration with Jaunt Inc., have announce the arrival of a new 360° VR fan experience that allows fans to get closer to the matchday action at the Etihad Stadium.

The immersive video captures different moments of the matchday experience and displays them in 360° cinematic virtual reality.

Diego Gigliani, Senior Vice-President of Media and Innovation for City Football Group said: “There’s nothing that compares with attending a match at the Etihad Stadium, but the emergence of 360 video and virtual reality has allowed us to capture some of that atmosphere and excitement in ways that weren’t possible in the past.

“As our fan base continues to grow, both within the UK and globally, we want all of our fans to get a taste for what it’s like to be at the Etihad Stadium – from cheering in the stands and watching players line up in the tunnel to welcoming the team off the bus and standing by-side with the stewards ensuring the crowd’s safety.

“We hope this pilot on the Jaunt platform reaches both existing and new fans, and reaffirms our commitment to exploring innovative ways of using VR to enhancing the fan experience to Manchester City fans, near and far.”

Dominic Collins, General Manager, EMEA, Jaunt VR, added: “Working with a prestigious football club like Manchester City has been an amazing experience.

“The club is the perfect embodiment of the modern football club, and this is a further example of its commitment to innovation in sport.

“The Manchester City Match Day experience perfectly showcases what can be achieved with modern VR, and complements the fast-paced and passion-filled nature of Premier League football.”

Posted by: Aaron Gourley 

RETURN TO LATEST NEWS SECTION
SUBSCRIBE TO THE FCBUSINESS RSS FEED
 
If you have any football business related news stories you’d like to share then please contact us – agourley@fcbusiness.co.uk

To subscribe to our range of football newsletters including news, products and jobs CLICK HERE.

Add to: Google Google | Yahoo Yahoo | Live Live | del.icio.us del.icio | Digg Digg |

Related Articles

Verteda solutions deployed in the new and unique ‘Tunnel Club’ at Manchester City’s Etihad Stadium

Fri 23rd Jun 2017 | IT & Technology

Leading provider of innovative hospitality solutions Verteda Ltd an MSL Solutions company is further extending its partnership at Manchester City Football Club. The luxurious new hospitality area,...

Atlético de Madrid chooses Tripleplay IPTV and Digital Signage platform for new stadium

Fri 23rd Jun 2017 | IT & Technology

World leader in the development of Digital Signage, IPTV and Video Streaming Solutions, Tripleplay has been chosen by Atlético de Madrid to implement its technology at the brand new, 68,000...

Newcastle United Launches Chinese Social Media Accounts

Tue 20th Jun 2017 | IT & Technology

Newcastle United has launched three new social media accounts in China as part of the club’s 125th anniversary celebrations. The club has unveiled official accounts on Sina Weibo, WeChat and...

Collaboration Sees Launch Of VR Talent ID Platform

Mon 19th Jun 2017 | IT & Technology

Mi Hiepa Scout I, the world’s first VR Talent ID and elite return to play platform. Created as a joint venture by leading Manchester developers Mi and sports data experts Hiepa, the...