VSI
Dallmeier

Business Directory

Browse the Directory

Sign Up to the Directory

Levy
FC Business Twitter
FC business Linked in
FC Business facebook
FC Business Youtube

Manchester City Bring Virtual Reality & 360 Video To Matchday

Tue 24th Jan 2017 | IT & Technology

Manchester City, in collaboration with Jaunt Inc., have announce the arrival of a new 360° VR fan experience that allows fans to get closer to the matchday action at the Etihad Stadium.

The immersive video captures different moments of the matchday experience and displays them in 360° cinematic virtual reality.

Diego Gigliani, Senior Vice-President of Media and Innovation for City Football Group said: “There’s nothing that compares with attending a match at the Etihad Stadium, but the emergence of 360 video and virtual reality has allowed us to capture some of that atmosphere and excitement in ways that weren’t possible in the past.

“As our fan base continues to grow, both within the UK and globally, we want all of our fans to get a taste for what it’s like to be at the Etihad Stadium – from cheering in the stands and watching players line up in the tunnel to welcoming the team off the bus and standing by-side with the stewards ensuring the crowd’s safety.

“We hope this pilot on the Jaunt platform reaches both existing and new fans, and reaffirms our commitment to exploring innovative ways of using VR to enhancing the fan experience to Manchester City fans, near and far.”

Dominic Collins, General Manager, EMEA, Jaunt VR, added: “Working with a prestigious football club like Manchester City has been an amazing experience.

“The club is the perfect embodiment of the modern football club, and this is a further example of its commitment to innovation in sport.

“The Manchester City Match Day experience perfectly showcases what can be achieved with modern VR, and complements the fast-paced and passion-filled nature of Premier League football.”

Posted by: Aaron Gourley 

RETURN TO LATEST NEWS SECTION
SUBSCRIBE TO THE FCBUSINESS RSS FEED
 
If you have any football business related news stories you’d like to share then please contact us – agourley@fcbusiness.co.uk

To subscribe to our range of football newsletters including news, products and jobs CLICK HERE.

Add to: Google Google | Yahoo Yahoo | Live Live | del.icio.us del.icio | Digg Digg |

Related Articles

‘BARÇA INNOVATION HUB’ Unveiled To The World

Thu 23rd Mar 2017 | IT & Technology

Representatives from Spanish giants FC Barcelona presented its ‘Barça Innovation Hub’ plans to a world audience on Wednesday. Hosted by FC Barcelona president Josep Maria Bartomeu,...

KORE Software Opens New European Regional Office

Thu 23rd Mar 2017 | IT & Technology

Newly opened London-based office will supplement KORE’s Global Headquarters in New York City. Over the past 18 months, KORE has experienced rapid company expansion and increasing demand from...

AFC Bournemouth Announce Digital Partnership With Stadion

Thu 23rd Mar 2017 | IT & Technology

AFC Bournemouth has agreed a partnership which will see them develop a new-look digital platform set for launch in the summer. The south coast Premier League club has entered an agreement with Stadion...

ADI Showcase LED Perimeter Technology On European Tour

Thu 23rd Mar 2017 | IT & Technology

Stadium technology specialists ADI have embarked on a major European tour this month to showcase a new virtual replacement perimeter LED technology, developed in partnership with augmented reality...