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Season Ticket Better Value Than TV Subscription

Mon 5th Jun 2017 | Television & Broadcasting

A subscription to both Sky Sports and BT Sport costs more than a season ticket at 19 of the Premier League’s 20 football clubs in the season just gone.

Research suggests football fans could get better value for money next season by going to the games of their favourite team. 

The monthly cost for a Sky Sports bundle is £49.50 (and includes basic Sky channels), while adding BT Sport costs an extra £23 a month - bringing the total annual subscription cost to around £870 a year for people with both packages.

 According to research from Freesat, only one season ticket out of all 20 Premier League clubs last term cost more – Arsenal (£1,014). The annual cost is also more than three times as expensive as the most reasonably priced Premier League season ticket, which comes from West Ham at £289.

Other cheaper options include Manchester City (£299) and Stoke (£294).

To put this comparison into perspective, an avid Stoke City fan would have paid £870 in TV subscriptions to watch their team on TV live just eight times last season - that’s £109 per match. For the same sum of money (£870), fans could have bought a Stoke season ticket (£294), meaning they could physically attend 19 Premier League home games, and still have £576 to spare.

Previous research found that almost a quarter (24%) of people who pay for sports channels admit to watching just one hour or less of sports content a week.

Freesat spokesperson Jennifer Elworthy said: “Football coverage is often the biggest draw for people when it comes to sports channel subscriptions, but unless you’re a fan of one of the most watched clubs in the Premier League, there’s a chance you’ll see very few of your team’s games televised.

“The fact that these customers could pay for a season ticket and still have hundreds of pounds to spare suggests sports channel subscriptions with the big providers are not always the right option for everyone.”

Image: PA Images

Posted by: Aaron Gourley 

If you have any football business related news stories you’d like to share then please contact us – agourley@fcbusiness.co.uk

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