Manchester City hit as global brand plans stall
Tue 12th Oct 2010 | Football Club Management
Manchester City Football Club has suffered a dent to its ambitions to become one of the biggest football brands in the world, following the departure of its chief marketing officer, David Pullan according to Marketing Magazine.
Pullan, who left last week, had only been in the role for about 18 months. He was appointed in March 2009 as the club looked to grow its client base under the stewardship of Abu Dhabi United and its multi-millionaire owner Sheikh Mansour bin Zayed Al Nahyan.
Manchester City declined to comment on his departure, other than to confirm the club is looking for a replacement. However, a source close to Marketing Magazine claimed Pullan’s chief marketing officer role could be split into two.
Pullan reported directly to chief executive Garry Cook. Chris Kay, a former executive at ad agency Fallon, is still with the club as head of marketing and is the leading internal candidate to replace him.
In January, chief executive Cook claimed that Manchester City is ‘without doubt going to be the biggest and best football club in the world’.
- SUBSCRIBE TO THE F.C. BUSINESS RSS FEED
- BECOME A FAN OF F.C. BUSINESS ON FACEBOOK
- FOLLOW OUR TWEETS ON TWITTER
- LINKED IN TO FOOTBALL INDUSTRY PROFESSIONALS
Wed 29th Mar 2017 | Football Club Management
Bolton Wanderers Football Club has announced the appointment of Shaun McHugh as the club’s new Head of Finance. Shaun, a Chartered Accountant, arrives at Macron Stadium having held a number of...
Tue 28th Feb 2017 | Football Club Management
Liverpool Football Club has appointed Peter Moore as new Chief Executive Officer. Liverpool born, Moore is currently chief competition officer at Electronic Arts, based in the United States, and will...
Fri 24th Feb 2017 | Football Club Management
Tony Khan, son of Shahid Khan, Chairman of Fulham Football Club, has been appointed as Vice Chairman and Director of Football Operations, effective immediately. Upon accepting his new role at Fulham,...