Leaders
Dallmeier

Business Directory

Browse the Directory

Sign Up to the Directory

FC Business Twitter
FC business Linked in
FC Business facebook
FC Business Youtube

England team to show their support for 'England 2018'

Tue 26th Oct 2010 | Marketing & PR

The England football team will show their support for the country's 2018 World Cup bid by having the words "England 2018" branded across their warm-up tops in their match against France next month according to Brand Republic.

In preparation for FIFA’s decision on who will host the World Cup in 2018 on December the 2nd, the England team will sport the training tops at the friendly international match on 17 November at Wembley.

Morrisons, BA, BT, PricewaterhouseCoopers, and Umbro are the major sponsors of the bid, in which England are joint favourites with Russia.  It’s expected that none of the sponsors’ branding will appear on the warm-up tops. Instead it will simply read "England 2018".

The host nation will be announced on 2 December in Zurich, where David Beckham and prime minister David Cameron are expected to in attendance to support the bid.

At previous England internationals, branding from the 2018 sponsors has appeared around the stadium, including on flags.

The 2018 campaign has featured a major public campaign, including a designated 2018 website and activity on social media outlets, such as Facebook and Twitter.

It is thought the 2018 bid has attracted more than two million supporters since its inception.

 

 

 

If you have any football business related news stories you’d like to share then please contact us – agourley@fcbusiness.co.uk or ryan@fcbusiness.co.uk

Add to: Google Google | Yahoo Yahoo | Live Live | del.icio.us del.icio | Digg Digg |

Related Articles

Manchester United Players Create Street Art Mural

Wed 16th Aug 2017 | Marketing & PR

A unique mural depicting scenes from Old Trafford sprayed by Paul Pogba, Victor Lindelof, Jesse Lingard, Michael Carrick and Chris Smalling and created by American graffiti artist Alec Monopoly will...

Huddersfield Town’s Terrier Gets Fantastic Makeover

Tue 15th Aug 2017 | Marketing & PR

Integrated marketing agency Fantastic Media have partnered with Huddersfield Town to deliver a new visual identity for the Premier League newcomers. Fantastic were approached by Huddersfield Town...

Wolves Sign Thomas Cook Travel Partnership

Mon 17th Jul 2017 | Marketing & PR

Thomas Cook Sport, has been unveiled as the Official Travel Partner for Championship club Wolverhampton Wanderers Thomas Cook Sport will provide the first team and under 21’s with their travel...

Icons Secure Eden Hazard Memorabilia Deal

Wed 12th Jul 2017 | Marketing & PR

Icons Shop Limited, the world's leading signed football memorabilia company, has signed an exclusive deal with two time Premier League title winner Eden Hazard. Eden will feature in Icons' flagship...