Business Directory

Browse the Directory

Sign Up to the Directory

FC Business Twitter
FC business Linked in
FC Business facebook
FC Business Youtube

Liverpool FC, Standard Chartered and HSBC to speak at European Forum

Fri 28th Jan 2011 | Football Industry Events

Soccerex are delighted to announce that representatives from Liverpool FC, Standard Chartered and HSBC will all be speaking on an exclusive panel at the Soccerex European Forum (30-31 March, Manchester) to discuss the key to successful sponsorship relationships.

The panel, titled “Know your other half: the key to a perfect sponsorship marriage”, will look at the critical components which motivate sponsors to invest in certain properties, comparing the association with a team to association with a major event.

Ian Ayre, Commercial Director, Liverpool FC will be joined by Gavin Laws, Group Head of Corporate Affairs at Liverpool’s main club sponsor, Standard Chartered. Adding an event association perspective to the discussion will be Ian Ritchie, CEO, The All England Lawn Tennis & Croquet Club, the body responsible for the Wimbledon Tennis Championships, as well as Giles Morgan, Head of Global Sponsorships at Wimbledon’s official banking partner, HSBC.

The panel, which will be opening the second day of the event, will offer an insight on the intricacies of the sponsor/rights holder relationship, bringing sponsorship to life and ultimately delivering far-reaching objectives for both parties.

Other topics on the agenda announced so far includes the German football model, financial equality, commercial challenges to differing sized clubs, digital media and fan interaction and Eastern Europe’s upcoming tournaments and market development.


For further information about this event please call +44 (0)208742 7100 or visit www.soccerex.com/europe






If you have any football business related news stories you’d like to share then please contact us – agourley@fcbusiness.co.uk or ryan@fcbusiness.co.uk

Add to: Google Google | Yahoo Yahoo | Live Live | del.icio.us del.icio | Digg Digg |

Related Articles

The Fan Engagement Conference Round-Up

Mon 18th Sep 2017 | Football Industry Events

Premier Sports Network 's Fan Engagement Conference on September 7 attracted the key international influencers from across the sector for a day of relaxed but informative debate and networking that...

Arena Seating Nominated for Football Business Award 2017

Tue 12th Sep 2017 | Football Industry Events

Arena Seating, part of Arena Group UK & Europe, has been helping clubs of all sizes to improve their facilities for over 50 years, has been nominated for ‘Best Business Serving Football...

Zeetta Networks To Host ‘Smart Infrastructure’ Event

Tue 12th Sep 2017 | Football Industry Events

Zeetta Networks are hosting the first-of-its-kind Smart Infrastructure event on 30 th October 2017 at Ashton Gate Stadium, Bristol. The theme, 'Smart Leaders for Smart Venues', is attracting IT...

The Football Business Awards Announce Finalists

Thu 7th Sep 2017 | Football Industry Events

The Football Business Awards has announced the 2017 finalists and the categories have seen ever rising quality and represent all aspects of the game from rising stars to established forces. Over 25...