Leaders
Dallmeier

Business Directory

Browse the Directory

Sign Up to the Directory

FC Business Twitter
FC business Linked in
FC Business facebook
FC Business Youtube

UEFA, Adidas, Intersport and Warner Bros to speak at European Forum

Wed 9th Feb 2011 | Football Industry Events

Soccerex are pleased to announce that representatives from UEFA, Adidas, Intersport and Warner Bros will be speaking on a special licensing panel at the Soccerex European Forum, 30-31 March 2011.

The panel, hosted by UEFA, will be discussing their successful model for major event licensing, focusing on the Euro 2012 tournament and will include Claus-Peter Mayer, VP Global Sports Marketing Football, Adidas, Martin Kempkes, Head of Marketing, Intersport, Stephane Fillastre, Commercial Director, Football, Warner Bros and UEFA’s Senior Licensing Manager, Lars Bretscher.

Titled ‘Euro 2012 Licensing – Reaching the Fans’ the session will cover the role of licensing in the tournament, bringing the EURO brand alive, licensing strategy, commercial objectives, OLP development, marketing & distribution, on-site retail, creative development and official retailers.

These are just the latest in big name brand representatives to be confirmed as speaking at the event including others such as Liverpool FC, Standard Chartered, HSBC, Deloitte, Real Madrid CF, EPFL, La Liga, The All England Lawn Tennis Club, Bundesliga and Bayern Munich.

The Soccerex European Forum is a two-day event which is returning to Manchester for a second year at the Manchester Central and will see the elite of Europe’s football industry come together to debate, network and do business.

The agenda announced so far includes topics such as the German football model, financial equality, commercial challenges to differing sized clubs, successful sponsorship, digital media and fan interaction and Eastern Europe’s upcoming tournaments and market development.

For further information about this event please call +44 (0)208742 7100 or visit www.soccerex.com/europe.

Add to: Google Google | Yahoo Yahoo | Live Live | del.icio.us del.icio | Digg Digg |

Related Articles

Sir Craig Reedie: Host City Brings Cities And Events Closer

Mon 10th Jul 2017 | Football Industry Events

Sir Craig Reedie CBE highlights how Host City 2017 enables event owners and hosts to work together, with Host City Asia presenting fresh opportunities. The owners, organisers and hosts of major events...

Sporting Directors Summit Returns To Manchester

Fri 7th Jul 2017 | Football Industry Events

VSI the co-founders of the Masters in Sporting Directorship is returning to Manchester. Manchester’s iconic Media City is set to host VSI’s third global summit for Sporting Directors....

EPFL Announce Soccerex Global Convention Cooperation

Thu 6th Jul 2017 | Football Industry Events

The Swiss Football League, Eredivisie and EFL CEO's together with Liga Portugal President confirmed as speakers in Manchester. Soccerex has announced a new cooperation with the Association of European...

Premier Sports Network’s Fan Experience Seminar Line-Up Announced

Tue 4th Jul 2017 | Football Industry Events

Will Brass, the Head of Sales and Marketing at the Premier League, has been confirmed as one of several new top-tier speakers at Premier Sports Network’s Fan Experience seminar on Thursday, 7th...