Marketing & PR
Fulham Sign Long Term Kit Deal With adidas
Mon 20th May 2013 | Marketing & PR
Fulham Football Club have confirmed a new long-term partnership with adidas, which will see the global sportswear brand become the club’s official technical kit supplier. Fulham CEO Alistair...
Premier League Kit Deals Reach Record High
Tue 14th May 2013 | Marketing & PR
American invasion drives Premier League clubs’ kit deals to new record high as Warrior and Under Armour help contribute to a 32% jump in kit deal revenues. The total value of Barclays Premier...
Crystal Palace Reveal New Badge Design
Wed 8th May 2013 | Marketing & PR
Crystal Palace Football Club have revealed a new club crest which combines its heritage and history, whilst bringing it up to date with a fresh clean design. The new badge was revealed last night at...
Michael Gove Supports Premier League Literacy Programme
Tue 7th May 2013 | Marketing & PR
Secretary of State for Education Michael Gove is visiting a primary school in Whitechapel today (07 th May) to see an innovative National Literacy Trust programme which is helping pupils to make up to...
Karren Brady Launches Barclays LifeSkills Programme
Thu 2nd May 2013 | Marketing & PR
14 to 19 year olds have the chance to win the Work Experience of a Lifetime including the opportunity to Work with Karren Brady, Vice Chairman of West Ham United Football Club. Launched today by...
Brighton's Pies Scoop Awards Hat-Trick
Wed 1st May 2013 | Marketing & PR
Piglet’s Pantry, supplier of pies to Brighton & Hove Albion, scored a hat-trick at the British Pie Awards after they scooped 1st, 2nd and 3rd prizes. The pies were voted the best in the...
Manchester United Signs Japanese Social Gaming Partnership
Fri 26th Apr 2013 | Marketing & PR
Newly crowned Premier League champions, Manchester United have signed a new sponsorship agreement with gloops, Japan’s leading social gaming company. The new two-year regional sponsorship will...
Liverpool Praised For Handling of Suarez Incident
Mon 22nd Apr 2013 | Marketing & PR
Liverpool have seemingly learned how to handle one man PR crisis, Luis Suarez’s antics in the media after he provided newly appointed Director of Communications, Susan Black with her first real...
The MESSI brand launches the world’s first individual card collection
Mon 8th Apr 2013 | Marketing & PR
The world’s greatest player’s brand now has the world’s greatest card collection provided by Icons.com, called: ”Official Messi Card Collection”. This is the...
Bristol City FC Head To Africa For Friendship Cup
Fri 5th Apr 2013 | Marketing & PR
Bristol City are to embark on a pre-season tour to Botswana before the 2013/14 campaign after being invited to compete in a new three-team tournament. Sean O’Driscoll will take his squad to the...
Arsenal Agrees Partnership With Indonesian Mobile Operator
Wed 3rd Apr 2013 | Marketing & PR
Arsenal Football Club have agreed a partnership with Telkomsel, the leading operator of mobile phone services in Indonesia. The deal means Telkomsel will become the Official Mobile Network of Arsenal...
Crystal Palace Partner With Street League To Tackle Youth Unemployment
Thu 21st Mar 2013 | Marketing & PR
Street League, the football charity, have announced a partnership with Crystal Palace FC’s Foundation aimed at helping tackle youth unemployment in south London. According to statistics released...
Premier League Clubs’ Community Commitment Hailed By Lord Coe
Thu 21st Mar 2013 | Marketing & PR
Lord Coe, Chairman of the British Olympic Association and architect of the London 2012 Olympic and Paralympic Games, has hailed the positive work done by Premier League clubs in their communities,...
Van Persie Supports New Street League Website
Thu 14th Mar 2013 | Marketing & PR
Manchester United striker Robin van Persie has given his support to Street League after the charity launched its new website. Street League uses football to tackle youth unemployment, with 76% of...
Aston Villa Launch ‘One in a Million’ Facebook Campaign
Fri 22nd Feb 2013 | Marketing & PR
Aston Villa Launch ‘One in a Million’ campaign to celebrate passing the one million follower mark on their official Facebook page. In passing this milestone, the official Aston Villa...
Football Club Uses Twitter Hashtag To Support Charity
Thu 21st Feb 2013 | Marketing & PR
Ryman Premier League club Hendon have donated the shirt sponsorship on their home kit to the football charity Street League for the rest of the season. In a unique arrangement, the Hendon shirt now...
Manchester City Stars Greet Fans At Etihad Stop
Wed 13th Feb 2013 | Marketing & PR
Passengers travelling on Metrolink’s new East Manchester line on match days will now have some familiar voices accompanying them on their journey – that of the Barclay’s Premier...
Bloomberg makes Norwich first signing for new analysis service
Mon 11th Feb 2013 | Marketing & PR
Premier League outfit Norwich City has agreed a deal with Bloomberg Sports that sees it become the company’s first club partner for its new match analysis platform. The recently-launched BSports...
2013 Football Business & Supplier Charity Cup Draw
Fri 8th Feb 2013 | Marketing & PR
Eight football and media businesses from all over the UK were drawn in fixtures today for the first round of the 2013 Football Business & Supplier Charity Cup. The competition is supporting the...
Car Essentials Launches New Licensed Products
Thu 17th Jan 2013 | Marketing & PR
Long established car mat manufacturer, Car Essentials, have launched a totally new, first to market, licensed sports merchandise product and online site. Official Car Mats make it possible to order a...
Warrior Football sign Gutiérrez
Mon 17th Dec 2012 | Marketing & PR
Warrior Football has added Argentine international and Newcastle United midfielder Jonás Gutiérrez to its growing army of player signings. The 29-year-old midfielder will wear the...
Football League launches first online fan research panel
Fri 14th Dec 2012 | Marketing & PR
The Football League has announced the creation of an online research panel exclusively for Football League fans called The Changing Room. Set to launch in January 2013, the online resource offers fans...
Sports Revolution and Absolute Radio Team Up for Twitter Football First
Thu 13th Dec 2012 | Marketing & PR
This weekend, Sports Revolution, the sports media and marketing group, and UK radio network Absolute Radio, will score a football first – using Twitter to connect fans at 16 UK football stadia...
Bet Butler announces launch of club-branded betting websites and mobile apps for football fans
Thu 13th Dec 2012 | Marketing & PR
Concierge betting service Bet Butler has announced the launch of club-branded betting websites and mobile apps for over 80 Football League and Premier League clubs. Each site and mobile app will offer...
Kitbag announces Robbie Savage as it's first UK Brand Ambassador
Mon 10th Dec 2012 | Marketing & PR
Online sports retailer Kitbag, has announced that former Welsh international footballer Robbie Savage will be its first UK brand ambassador. Robbie, currently a football pundit for 606 on Radio 5...
Samsung Team Up With Southampton Solent University
Wed 5th Dec 2012 | Marketing & PR
Samsung Electronics (UK) is teaming up with sports science experts to monitor the 22 players still in their nationwide Win A Pro Contract football competition. The player analysis will be run by Dr...
Gillette Football Club Launches Online Football Gaming With We R Interactive
Tue 4th Dec 2012 | Marketing & PR
Following the global launch of the Gillette Football Club, Gillette has announced a gaming partnership with UK-based social entertainment company, We R Interactive. In the global, multi-layered...
Award Winning Ticketing Strategy For Wolverhampton Wanderers
Tue 20th Nov 2012 | Marketing & PR
Wolverhampton Wanderers Football Club has triumphed at The Football Business Awards by winning the award for best marketing campaign. The award celebrates the success of its ‘My Wolves’...
Manchester United’s Japanese Fans Growing in Number
Mon 19th Nov 2012 | Marketing & PR
Manchester United has almost 4million fans in Japan and that total is rising following the signing of one of the national team’s star players, delegates were told at an event held by Deloitte in...
Troops Receive 50,000 Ticket Salute From The Premier League
Fri 9th Nov 2012 | Marketing & PR
Over 1,000 members of the British Army, Royal Navy and Royal Air Force will have free access to Premier League grounds over the Remembrance period courtesy of Tickets For Troops. The celebratory...
Accrington Stanley Launches Exclusive Business Club
Wed 7th Nov 2012 | Marketing & PR
Accrington Stanley is appealing to East Lancashire businesses to work in partnership with the club to promote their services to supporters. ‘East Lancashire By Official Appointment’ is a...
Cool it! With Physicool
Wed 31st Oct 2012 | Marketing & PR
With the football season well underway, research has shown that every player can expect an average of two injuries during the season [1], with leg injuries (unsurprisingly) being the most common....
Premier League Attraction For Overseas Visitors
Tue 23rd Oct 2012 | Marketing & PR
Premier League hailed for valuable tourism role as VisitBritain reveals 900,000 football watching visitors spend £706 million a year while in Britain. The Premier League is playing an...
Premier League Clubs Win VisitEngland Awards
Wed 17th Oct 2012 | Marketing & PR
Arsenal, Fulham, Liverpool and Manchester City first Premier League clubs to scoop VisitFootball Awards for providing the best customer service to football fans. Four Barclays Premier League clubs are...
England Fans Show Their #Support
Mon 15th Oct 2012 | Marketing & PR
England fans showed their support during the 5-0 win against San Marino via Vauxhall's dedicated England football twitter account last week. Vauxhall, the England team sponsor, encouraged fans to show...
New hospitality spaces designed by 20.20 at Liverpool Football Club are now open
Mon 8th Oct 2012 | Marketing & PR
Located in the main stand, The International has been designed by 20.20 to represent the global impact of Liverpool FC's legends, and to celebrate their international players and achievements. This...
Manchester City Launch New EA Sports Gaming Box
Thu 4th Oct 2012 | Marketing & PR
Manchester City Football Club has teamed up with their Official Gaming Partner, EA SPORTS TM , to create a unique and exciting match and non-matchday experience for visitors to the Etihad Stadium...
Vauxhall Drives Deeper Into FA Partnership
Tue 2nd Oct 2012 | Marketing & PR
Signifying the success to date of its sponsorship agreements with The Football Association, leading vehicle manufacturer Vauxhall is broadening its partnership with the game’s governing body in...
New Addition to Goodform
Thu 27th Sep 2012 | Marketing & PR
Goodform have announced the appointment of Michael Jones, who will fill the newly created role of CRM Services Director. Michael comes to Goodform with an impressive background in the football...
Crystal Palace Sign Up Partners For Networking Seminar
Mon 17th Sep 2012 | Marketing & PR
Crystal Palace Football Club have teamed up with business development consultancy A&P and Metro Bank to provide a pioneering seminar that combines networking and matchday hospitality. The...
Spurs announce new StubHub partnership
Fri 31st Aug 2012 | Marketing & PR
Tottenham Hotspur Football Club has announced that StubHub will become the team's first official secondary ticketing partner, in a three-year deal. The partnership will see StubHub, an eBay Inc....
Tottenham launch new strip with FIFA 13
Thu 30th Aug 2012 | Marketing & PR
As Premier League clubs try and outdo each other for the most novel way to launch their new kits, Tottenham have raised the bar considerably with a cool tie-in with eagerly-anticipated video game FIFA...
Lindley scoops Watford FC Vicarage Road catering contract
Tue 28th Aug 2012 | Marketing & PR
Watford FC has selected Lindley Venue Catering - the specialist sports stadia catering division of The Lindley Group – as its partner to develop all aspects of the catering, hospitality and...
Liverpool adopts new strategy with betting deals
Fri 17th Aug 2012 | Marketing & PR
Liverpool has restructured its commercial partnerships in the betting sector by amending its current deal with 188Bet, while agreeing a new contract with Paddy Power. 188Bet had previously served as...
Maxim scores with Sunderland AFC
Wed 15th Aug 2012 | Marketing & PR
The Maxim Creative Group has ensured Sunderland AFC kick off the new season in style following a complete overhaul of its retail store at The Stadium of Light. During the closed season, the retail...
HTAFC Supporters Survey Goes Live
Wed 8th Aug 2012 | Marketing & PR
Huddersfield Town is undertaking its most comprehensive supporters survey ever, with the aim of further improving its operation off the field. In February 2012 the Club entered into a partnership with...
Man City announces new viagogo deal
Wed 8th Aug 2012 | Marketing & PR
Premier League champions Manchester City have announced that online ticket marketplace, viagogo, has signed a new deal to become the club’s official ‘Ticket Exchange Partner’. The...
MUST Calls For Glazer Sponsors’ Boycott
Fri 3rd Aug 2012 | Marketing & PR
The Manchester United Supporters Trust (MUST) have called for a worldwide boycott of Manchester United sponsors’ products, in opposition to the club’s proposed IPO. MUST have been strongly...
Stamford AFC To Sport Twitter Name
Thu 2nd Aug 2012 | Marketing & PR
Stamford AFC are to become the first English football team to display their twitter username on their playing shirts. Evo-Stik First Division South side Stamford AFC have announced that their new...
fcbusiness becomes official media partner of the League Medical Association
Mon 30th Jul 2012 | Marketing & PR
fcbusiness is proud to announce it has become an official media partner of the League Medical Association. The League Medical Association (LMedA) is the representative body for all medical, science...
Huddersfield Town launch HTAFC Foundation
Fri 27th Jul 2012 | Marketing & PR
Huddersfield Town has today made a long term pledge to make a difference to the lives of children and young people in its community with the launch of the Huddersfield Town Foundation. A registered...
Arsenal Visits Save The Children Project In China
Thu 26th Jul 2012 | Marketing & PR
As part of Arsenal Football Club’s pre-season tour to Asia, Abou Diaby and Johan Djourou visited the Club’s international charity project in partnership with Save the Children in Beijing...
Man Utd Launch Credit Cards in Japan
Thu 19th Jul 2012 | Marketing & PR
Manchester United have agreed a partnership with APLUS Co., Ltd., a member company of the Shinsei Bank Group, to launch two new credit cards aimed at the club’s supporters in Japan. United will...
Arsenal Teams Up With Pop Duo to Launch 2012/13 Away Kit
Thu 12th Jul 2012 | Marketing & PR
Arsenal FC have revealed their new away kit with the help of pop duo, Rizzle Kicks. The Gunners-supporting pair don the new strip, which combines a rich purple base with black hoops, in a viral that...
New FieldTurf Stadium Pitch for Maidstone United
Wed 27th Jun 2012 | Marketing & PR
FieldTurf are delighted to have had their FieldTurf Revolution product chosen for the prestigious new stadium pitch development for Maidstone United Football Club’s Gallagher Stadium. The...
Derby County Selects Digonex to Provide Demand Based Pricing for Tickets
Wed 13th Jun 2012 | Marketing & PR
Digonex, a leader in pricing technology, today announced that Derby County Football Club (DCFC) of the npower Football League Championship will be utilizing its demand based pricing services via a...
Warrior Unleashes New Liverpool FC Home Kit
Fri 1st Jun 2012 | Marketing & PR
Liverpool’s new Warrior home kit was officially unveiled late last night at Anfield. Liverpool signed a £25m a year deal with the American company earlier this year and the home kit takes...
Vauxhall Offer England Fans Chance to go Home or Away
Fri 11th May 2012 | Marketing & PR
Vauxhall has this week launched a brand new Facebook competition giving England fans the opportunity to support Roy Hodgson’s men either at Home and Away this summer. The England Team sponsor...
Manchester City And Nike Announce New Partnership
Tue 8th May 2012 | Marketing & PR
Manchester City Football Club and NIKE Inc. have announced a new partnership that will see the sponsorship of the Club move from Umbro to the Nike brand from the start of the 2013/14 season. The Umbro...
Chelsea Form Groundbreaking F1 Partnership
Mon 30th Apr 2012 | Marketing & PR
In a first for a football club, Chelsea have announced a groundbreaking partnership with the Sauber F1 Team, bringing together two of global sport's biggest names. The official partnership launch will...
MBNA Extend Chester FC Sponsorship
Thu 19th Apr 2012 | Marketing & PR
Chester-based credit card lender MBNA is strengthening its relationship with the club and will become its 'Principal Partner'. The deal is an extension to the two-year kit sponsorship MBNA has had...
Millwall FC extends Lindley Venue Catering contract at The Den
Fri 13th Apr 2012 | Marketing & PR
Millwall Football Club has signed up Lindley Venue Catering, the specialist sports stadia catering division of The Lindley Group, to manage match day catering on the public concourses at The Den for a...
Luton Town Host Breakfast Business Club
Thu 5th Apr 2012 | Marketing & PR
The Hatter’s Business Breakfast Club will be hosting its first Business Exhibition on Thursday 19 th April in Luton Town Football Club’s Eric Morecambe Lounge, from 2pm - 7pm. The...
Footballers need social media warns Neville
Fri 30th Mar 2012 | Marketing & PR
English football’s troubled relationship with the media came under scrutiny this week from a man well qualified to speak on both areas. Gary Neville had the assembled national media hanging off...
Fulham and Barclays Launch New Partnership
Mon 19th Mar 2012 | Marketing & PR
Fulham FC Foundation and Barclays Spaces for Sports (BS4S) are pleased to announce a new three-year partnership that sees the two organisations collaborating to provide a football and sport...
Hartlepool United’s Season Ticket Campaign Win Prestigious Award
Mon 12th Mar 2012 | Marketing & PR
Hartlepool United’s innovative season ticket marketing campaign won a prestigious prize at the annual Football League Awards which took place in London on Sunday evening. The Club picked up the...
Ask Insight Announced as Official Research Partner to Huddersfield Town Football Club
Wed 7th Mar 2012 | Marketing & PR
Ask Insight is delighted to announce that it is the Official Research Partner to Huddersfield Town Football Club (HTAFC). The full service market research agency, which is based at the Media Centre in...
Absolute Radio & Club Wembley To Support The Prince's Trust
Thu 1st Mar 2012 | Marketing & PR
Absolute Radio Join Forces with Club Wembley to stage Rock ‘N’ Roll Football Show ‘Lads Night In’ in support of The Prince’s Trust Absolute Radio have joined forces with...
Manchester City and Arsenal China-Bound
Wed 29th Feb 2012 | Marketing & PR
Premier League rivals Manchester City and Arsenal will play each other in a one-off match in Beijing’s ‘Bird’s Nest’ Stadium this summer. The teams will meet on the day the...
Vincent Kompany to Host Premier League’s First Post-match Interview on Facebook & Twitter
Thu 23rd Feb 2012 | Marketing & PR
Manchester City and Belgium International Captain, Vincent Kompany is set to take part in the Premier League’s first live post-match interview driven by Twitter and Facebook. After the final...
Premier Lingerie to reveal all at SMMEX
Mon 6th Feb 2012 | Marketing & PR
Leading sports related underwear supplier Premier Lingerie has unveiled its new-look website – and launched its latest offer to female football fans. The Walsall-based firm, which has so far...
Rio Ferdinand Shows Support to Deaf Football Competition
Wed 1st Feb 2012 | Marketing & PR
England ’s biggest deaf friendly football competition breaks down barriers for deaf children. Deaf young people from across England will be putting their football skills to the test at the...
Sunderland AFC announce pioneering African partnership
Tue 24th Jan 2012 | Marketing & PR
Sunderland AFC has joined forces with Africa's largest independent oil company, Tullow Oil, to kick off a pioneering scheme which will showcase the continent's capacity for social and business...
Liverpool sign new kit deal
Thu 19th Jan 2012 | Marketing & PR
Warrior Sports Inc. and Liverpool Football Club have announced a deal which sees Warrior become the Club’s Official Kit Supplier. The deal, which will come into play from June 1st 2012, will see...
Rangers FC open London office
Wed 18th Jan 2012 | Marketing & PR
Rangers Football Club have officially opened its first London office with the view to expanding its international brand in overseas markets. Misha Sher, currently Business Development Director with...
Corby Town sign Business Club Partnership
Tue 10th Jan 2012 | Marketing & PR
Corby Town FC have announced a business partnership with Nottinghamshire-based company Meadow Hampton. The deal will see supporters receive a 5% discount on their range of products, with a commitment...
Liverpool arrive in Qatar for UN partnership
Tue 10th Jan 2012 | Marketing & PR
Liverpool Football Club have arrived in Qatar to begin a partnership with the United Nations aimed at helping children from war-torn and impoverished countries. The UN has invited along 30 young...
Absolute Radio re-signs Ian Wright
Fri 6th Jan 2012 | Marketing & PR
Absolute Radio re-sign Ian Wright into 2012/2013 Barclays Premier League football season with extended show. Absolute Radio has continued to grow and develop its Rock ‘N’ Roll Football...
Football League launches ‘Npower Fan of the Year’
Thu 5th Jan 2012 | Marketing & PR
The Football League has launched a nationwide search to find the ‘npower Fan of the Year’ for the 2012 Football League Awards. Supporters are encouraged to nominate fellow fans that have...
Tweet your team talk City fans urged
Thu 5th Jan 2012 | Marketing & PR
Manchester City captain Vincent Kompany asks fans to Tweet their inspirational derby day team talks Manchester City and Belgium International Captain, Vincent Kompany, has announced his arrival on...
Huddersfield – the place to make it
Fri 23rd Dec 2011 | Marketing & PR
Huddersfield Town FC is one of a limited selection of local organisations hand-picked to promote a new brand for the town, which was designed by Huddersfield-based Sharp Agency. The aim of the...
Men’s cancer charity joins forces with Football League
Mon 19th Dec 2011 | Marketing & PR
The Prostate Cancer Charity has been selected as The Football League’s Official Charity Partner for the 2012/13 season. The announcement follows a vote by more than 65,000 Football League fans,...
Football League begins search for 2012/13 Charity Partner
Tue 29th Nov 2011 | Marketing & PR
Fans, clubs and League staff will vote to select next season’s official charity The Football League is calling on fans to help select its Official Charity Partner for the 2012/13 Season with the...
The FA Cup with Budweiser in China
Mon 28th Nov 2011 | Marketing & PR
The FA Cup with Budweiser is in Guangzhou this week, on display to thousands of fans in southern China’s largest city. The FA Cup sponsors Budweiser have taken the world’s oldest and most...
Arsenal to dedicate game to Save The Children
Tue 22nd Nov 2011 | Marketing & PR
Arsenal dedicates Premier League matchday against Fulham to save the children. Arsenal Football Club has announced it is dedicating its Premier League match against Fulham this Saturday, 26 th...
Shrewsbury Town gain business recognition
Thu 13th Oct 2011 | Marketing & PR
Shrewsbury Town Football Club has received a commercial accolade after being named in The Telegraph’s 1000 top growing medium sized companies in the UK. The companies have collectively generated...
The Football League appoints Heaselgrave as new commercial chief
Thu 6th Oct 2011 | Marketing & PR
The Football League has appointed Richard Heaselgrave to the position of Chief Commercial Officer. Heaselgrave, 40, joins The League from the National Basketball Association (NBA) European office...
Football League Launch Family Football Festival
Thu 29th Sep 2011 | Marketing & PR
The Football League have launched a 47 match Family Football Festival to encourage families to attend a fun-filled npower Football League game this autumn. Each club will announce specific activities...
Manchester City and Key 103 team up for City Soundwave
Fri 9th Sep 2011 | Marketing & PR
Competition aimed at discovering and developing Manchester’s musical talent. Following the huge success of CitySound last season, unsigned bands and artists from all over Greater Manchester are...
Newcastle United Sign Lingerie Deal
Mon 5th Sep 2011 | Marketing & PR
Newcastle United has become the latest football club to sign a deal with a leading underwear retailer. The club has signed a deal with football-related underwear specialists Premier Lingerie to stock...
Time running out to submit your company details in the F.C. Business Suppliers' Directory 2011-12
Thu 1st Sep 2011 | Marketing & PR
If your company supplies goods or services to the UK football industry you have just over a week to submit your company details to be listed in the F.C. Business Suppliers' Directory 2011-12 . It is...
Fulham shines with solar energy partnership
Mon 22nd Aug 2011 | Marketing & PR
Canadian Solar Inc. one of the world's largest solar companies today announced a partnership agreement with Fulham Football Club, to become their official solar energy sponsor in a two year deal. The...
Premier League attracts foreign visitors to UK
Mon 22nd Aug 2011 | Marketing & PR
The Premier League’s legion of foreign players draw interest from overseas football fans, says tourist authority Visit Britain. According to the national tourism agency, 750,000 visitors who...
Huddersfield Town team up with local hospices
Tue 16th Aug 2011 | Marketing & PR
Huddersfield Town has announced that it has teamed up with the Forget Me Not Trust and Kirkwood Hospice to help raise money and awareness for both charities throughout the 2011/12 season! The...
Arsenal FC launches global charity partnership with Save The Children
Mon 1st Aug 2011 | Marketing & PR
Arsenal Football Club have announced that it has chosen Save the Children as its first ever global charity partner. Arsenal will support the charity on a range of education projects in the UK and...
Liverpool hire Nike marketing chief to lead commercial team
Mon 1st Aug 2011 | Marketing & PR
Liverpool FC have hired Nike’s UK marketing chief, Graham Bartlett, to lead their commercial team as the club steps up efforts to “globalise” their brand. According to Marketing...
Boro fans to join Juninho for team photo
Wed 27th Jul 2011 | Marketing & PR
Middlesbrough Football Club are taking fan involvement to new level by offering fans a once-in-a-lifetime chance to join Juninho in their biggest-ever team photo this weekend. The club is inviting...
Arsenal Announce Thomas Cook Sport As New Travel Partner
Tue 12th Jul 2011 | Marketing & PR
Arsenal Football Club has appointed Thomas Cook Sport as its official travel partner today, 11th July 2011. The two-year partnership also establishes the travel company as the Club’s official...
Former FA chief links up with Beswicks Sports
Wed 29th Jun 2011 | Marketing & PR
Barwick Media and Sport, led by Brian Barwick, one of the best known names in British sport and media, has joined forces with Beswicks Sports Ltd in a consultancy agreement. Following a meeting at...
Norwich sign up Errea as technical kit sponsors
Fri 10th Jun 2011 | Marketing & PR
Norwich City have today announced that Italian sportswear company Errea will become the Club's new official kit supplier. The Parma-based company have specially designed and manufactured this kit...
Manchester City announce new Head of Marketing
Tue 7th Jun 2011 | Marketing & PR
Manchester City FC have bolstered their marketing team with the announcement of Julian Pate becoming the club’s new Head of Marketing. Julian joins Manchester City Football Club having worked...
Electronics giant launches search for football star
Mon 6th Jun 2011 | Marketing & PR
Electronics manufacturer Samsung are today launching a second season of their ‘Win A Pro Contract’ nationwide football talent search, in association with Swindon Town FC. Players of all...
FA communications director resigns
Wed 18th May 2011 | Marketing & PR
The Football Association’s marketing and communications director, Julian Eccles, has resigned from his post after little more than a year in the role. Eccles was hired just over a year ago by...
Huddersfield Town’s partnership soars to the next level!
Wed 11th May 2011 | Marketing & PR
Huddersfield Town today announced that the Club’s ground-breaking partnership with independent charity, the Yorkshire Air Ambulance has been extended for a third year. Both parties intend to...
Manchester United Foundation partner with DHL
Wed 11th May 2011 | Marketing & PR
Express and logistics company DHL Express, is partnering with the Manchester United Foundation, the football team’s official charity, to participate in a groundbreaking educational programme for...
AFC Bournemouth sign stadium naming rights deal
Tue 10th May 2011 | Marketing & PR
AFC Bournemouth has secured a top-level commercial sponsorship, representing one of the largest in the club's history. Having already agreed a significant agreement earlier this season with Focal...
Indesit joins forces with the Gunners
Tue 3rd May 2011 | Marketing & PR
Arsenal announces new partnership deal with home appliance manufacturer Arsenal Football Club and home appliance manufacturer Indesit have announced today that they have signed a three year...
Port Vale hire new Sales Manager
Wed 13th Apr 2011 | Marketing & PR
Port Vale Football Club have announce the appointment of Chris Bedding as the clubs new Sales Manager - Football Chris joins Port Vale from Northants Cricket where he had spent the last eighteen...
Umbro unveiled as Huddersfield Town’s kit supplier for 2011/12
Mon 11th Apr 2011 | Marketing & PR
Huddersfield Town announced on Saturday a new four year deal that will see British sports brand Umbro supply the Club with home and away kits, training and bench wear from the start of the 2011/12...
Fulham continue Heavenly partnership
Thu 7th Apr 2011 | Marketing & PR
Fulham Football Club announced that it will retain London based branding agency Heavenly, to provide its brand strategy and creative services. Heavenly was appointed by the oldest professional...
Doncaster strengthen commercial department
Mon 4th Apr 2011 | Marketing & PR
Doncaster Rovers have moved to further strengthen their ranks this week, appointing Lisa Meek as one of the Club’s commercial executives. Lisa will be known to many businessmen and women in...
Barnsley FC sign Nike as kit supplier
Mon 28th Mar 2011 | Marketing & PR
Barnsley Football Club’s commercial department were celebrating last week with the announcement that Nike will become their new kit supplier for the new season. The new deal comes on the back of...
Chelsea extend Asian links
Wed 16th Mar 2011 | Marketing & PR
Chelsea Football Club has extended its ground-breaking partnership with the Asian Football Confederation (AFC), chief executive Ron Gourlay announced in Kuala Lumpur yesterday. The commitment until...
Powerleague Appoints Nigel Hargreaves as Commercial Director
Thu 10th Mar 2011 | Marketing & PR
Powerleague, the UK’s leading five-a-side football centre operator, has appointed Nigel Hargreaves as its first Commercial Director; the appointment is with immediate effect. Nigel joins...
Barclays takes Premier League Trophy on Tour
Tue 8th Mar 2011 | Marketing & PR
Barclays and the Premier League are for the first time to take the Barclays Premier League Trophy on a global tour. The Tour will start in Abu Dhabi and visit three more cities in the Middle East...
Huddersfield Town receive international influence!
Fri 4th Feb 2011 | Marketing & PR
25 international students from the University of Huddersfield were in attendance to cheer on the Terriers against Carlisle on Tuesday night. The overseas students are all final year Marketing students...
Everton provide Working Links for female footballers
Thu 3rd Feb 2011 | Marketing & PR
Would-be female football professionals are being welcomed onto a course run by a leading work and skills organisation in partnership with a Premier League football club to encourage more women in...
Huddersfield Town's ‘Pedal 4 Pounds 2’ moves up a gear!
Thu 27th Jan 2011 | Marketing & PR
Over 100 cyclists attended the first ‘Pedal 4 Pounds 2’ meeting at the Stadium, which was hosted by Town’s Commercial Director Sean Jarvis last night. The meeting allowed the bike...
LMA Agrees Online Media Partnership With YAHOO!
Thu 27th Jan 2011 | Marketing & PR
The League Managers Association (LMA) and Yahoo! have announced the launch of an online media partnership that will see video and print content from some of the biggest names in football management...
The FA launches Respect FC
Mon 17th Jan 2011 | Marketing & PR
The Football Association has taken a radical new approach to tackling bad behaviour from fans and players by launching its own football club Respect F.C. The aim of the club is not to win silverware...
Sheffield United appoint Supporter Communications Manager
Tue 11th Jan 2011 | Marketing & PR
Sheffield United’s Chief Executive Trevor Birch has made a unique signing, appointing Richard Batho as Supporters Communications Manager to liaise between the club and its supporters. A follower...
Aldershot Town FC fine player over social network outburst
Wed 5th Jan 2011 | Marketing & PR
A Disciplinary meeting was held at the Aldershot Town Football Club offices today to discuss detrimental comments that were provided by its player, Marvin Morgan, on the social networking site Twitter...
World Cup gives ad spending a boost
Tue 21st Dec 2010 | Marketing & PR
A report compiled by the Advertising Association and the World Advertising Research Centre (WARC) has revealed UK advertising spend this year rose to its highest point since 2006, thanks to the World...
1966 appoint the Sports PR Company to manage all media
Fri 17th Dec 2010 | Marketing & PR
1966 who exclusively manage the commercial interests of the England Football team, have appointed The Sports PR Company to look after all media across its portfolio of clients, businesses and...
Manchester United sign global communications partner
Thu 9th Dec 2010 | Marketing & PR
Premier League club Manchester United has agreed an exclusive partnership with global telecommunications company Bharti airtel,. The four-year partnership agreement is a first of its kind signed...
Puma extend Spurs kit deal until 2012
Mon 22nd Nov 2010 | Marketing & PR
Puma has confirmed a one-year extension to its technical kit partnership with Premier League club Tottenham Hotspur.. The north London club’s contract, which will now run until the 2011/2012...
Man City FC appoint new marketing & commercial officer
Tue 26th Oct 2010 | Marketing & PR
Manchester City Football Club has promoted Ian Cafferky to the new role of chief brand and commercial officer. Cafferky, previously head of strategy at the club, will over-see all brand and marketing...
England team to show their support for 'England 2018'
Tue 26th Oct 2010 | Marketing & PR
The England football team will show their support for the country's 2018 World Cup bid by having the words "England 2018" branded across their warm-up tops in their match against France next month...
FA launch first ever cinema ad campaign
Fri 22nd Oct 2010 | Marketing & PR
The Football Association has launched its first ever cinema advertising campaign called ‘Football Needs You’ – in a bid to inspire the public to become a grassroots coach or referee....
Man Utd make £1m charity pledge
Wed 20th Oct 2010 | Marketing & PR
Premier League club Manchester United has pledged to raise at least £1m for children’s charity UNICEF. The club has partnered with global charity UNICEF for the last decade and has...
Football League looks for new charity partner
Mon 11th Oct 2010 | Marketing & PR
The Football League has today [Monday October 11] made an open invitation for charities to submit a bid to become The League's Official Charity Partner for the 2011/12 season. The Football League is...
Stockport County AFC to change English football forever
Mon 11th Oct 2010 | Marketing & PR
Stockport County become the first football club in Britain to award an appearance number to every player. Plans in place to create history, by becoming the first football club to add this number to...
QPR ANNOUNCE NEW BUSINESS PARTNER
Fri 1st Oct 2010 | Marketing & PR
Queens Park Rangers Football Club is delighted to officially announce TalkTalk as our new Business Partner on a five year deal. TalkTalk have invested a six figure sum into the Club, which will see...
Action Images becomes official supplier to England 2018 Bid team
Wed 29th Sep 2010 | Marketing & PR
Action Images, the leading sports photography agency, announced today that it has been appointed as an Official Supplier to the England 2018 World Cup Bid team. The company will provide photography...
Fans share season tickets in bid to cut costs
Thu 23rd Sep 2010 | Marketing & PR
Up to one in 12 season ticket holders are sharing their tickets with other fans in order to keep down costs, with Manchester United season ticket holders the most likely in the Premiership to share...
SPL announce two more major sponsorship deals
Fri 10th Sep 2010 | Marketing & PR
The Scottish Premier League (SPL) announced another two new commercial deals, following the announcement of four deals earlier this month. These deals were approved by the clubs at the last General...
Accrington Stanley FC’s new perimeter boards attracting international brands.
Wed 8th Sep 2010 | Marketing & PR
The new aluminium perimeter board structure produced by stand sponsors Trade Wind Display, has been introduced this season and has already been picked up by international brands such as Panasonic,...
FxPro Expands its Football Sponsorship Expertise
Thu 2nd Sep 2010 | Marketing & PR
FxPro Financial Services Ltd (FxPro), a leading global retail broker in FX and CFDs today announces the appointment of Honor Hancock as Head of Partnerships to manage its high profile football and...
Sheffield United embark on Middle East project
Tue 31st Aug 2010 | Marketing & PR
Sheffield United Football Club are embarking on a project that aims to both propel Syrian national football up the world rankings, and help the Middle eastern nation improve its football...
SPL signing heralds launch of Bluefin Scottish sports division
Fri 27th Aug 2010 | Marketing & PR
Scottish premier League (SPL) and its member clubs have signed up leading insurance broking group Bluefin , in a deal which sees the group take on the placing and co-ordination of the league’s...
Doncaster Rovers Football Club have signed a deal with UK snooker and pool operator Riley's.
Thu 26th Aug 2010 | Marketing & PR
Championship side Doncaster Rovers Football Club has announced that they have signed a deal with UK snooker and pool operator Riley's. The deal sees the UK's biggest snooker and pool company enter its...
Under Armour to discuss ‘building a brand’ at Leaders in Sponsorship
Fri 6th Aug 2010 | Marketing & PR
Kevin Plank, Founder, Chief Executive Officer and Chairman of the Board of Under Armour, is the latest in a series of major signings for Leaders in Sponsorship being hosted at Chelsea FC, London on...
Thomson Sport Teams Up With Arsenal Football Club
Mon 2nd Aug 2010 | Marketing & PR
Thomson Sport, has announce a major new three-year commercial partnership with Arsenal Football Club, under the terms of which it becomes Arsenal’s exclusive Official UK Travel Agency Partner,...
Floral football welcome shows support for World Cup Bid
Thu 29th Jul 2010 | Marketing & PR
Football and flowers – not normally two things you’d associate with each other, but Leeds City Council’s Parks & Countryside Service team have shown their support for the Leeds...
F.C. Business Magazine becomes an official media supporter of the Homeless World Cup
Wed 28th Jul 2010 | Marketing & PR
Joining an illustrious group of supporters, F.C. Business will help to raise awareness of the Homeless World Cup and football beating homelessness. The Homeless World Cup is an annual world class,...
Sheffield FC receive the ‘Nelson Mandela Sport and Solidarity Award’
Mon 26th Jul 2010 | Marketing & PR
Sheffield Football Club, officially recognised as ‘The World’s First Football Club’, has been presented with a global award for its historical commitment to initiatives of...
RSPB links up with Walsall Football Club to save the swift
Tue 6th Jul 2010 | Marketing & PR
Walsall Football Club has joined forces with the conservation charity RSPB to make a difference for the swift, a summer migrant which is declining dramatically across the UK. The screaming of swifts...
Football League Trust wins prestigious award
Thu 1st Jul 2010 | Marketing & PR
The Football League Trust was awarded 'Business in the Community's' prestigious National Big Tick for their Bronze and Silver Accreditation system at Ewood Park on Thursday 24 June. The Big Tick Award...
ITV World Cup pundit sacked after tickets are used in 'Ambush Marketing' attempt
Wed 16th Jun 2010 | Marketing & PR
Robbie Earle, the ITV World Cup pundit, has been sacked by the broadcaster after tickets for his family and friends were passed on to a third party. After yesterday’s report of a group of female...
Premier League backs Men's Health Week
Wed 9th Jun 2010 | Marketing & PR
On the eve of the World Cup, the English Premier League has announced its backing for another international event, Men's Health Week. Chief Executive Richard Scudamore, right, said: 'The Premier...
Burnley Football Club’s royal fan base is growing!
Tue 8th Jun 2010 | Marketing & PR
Earlier this year, Prince Charles revealed his support for the Clarets, cementing his relationship with the club by paying a flying visit to Turf Moor as part of a visit to the town. And now younger...
Wembley Stadium re-branded
Tue 1st Jun 2010 | Marketing & PR
The Football Association has announced its rebrand of Wembley Stadium as it looks to sell the venue as a multi-purpose site to new sponsors. The new image is part of a wider four-year sponsorship...
Barca: Beating Real on the pitch is only stage one...
Thu 20th May 2010 | Marketing & PR
Why F.C. Barcelona are taking the battle to the boardroom, and beating Real Madrid (and Manchester United, and Chelsea) all over again. These are good times for F.C. Barcelona. The world’s...
OMM becomes official England 2018 signage supplier
Fri 14th May 2010 | Marketing & PR
Signage firm OMM have agreed a deal to become an official supplier of the England 2018 bid to host the FIFA World Cup according to sportspromedia.com. OMM’s five specialist division will provide...
The 'Capello Index' launched at the London Stock Exchange
Tue 11th May 2010 | Marketing & PR
England manager Fabio Capello has unveiled his own-branded player’s performance index called the Capello Index, which will be launched with a fantasy football game ahead of the World Cup....
Northampton Town FC join business alliance
Wed 5th May 2010 | Marketing & PR
Northampton Town Football Club has joined Northamptonshire Chamber's Business Alliance Group. The Business Alliance Group (BAG), which is now in its third year, is an exclusive group of companies and...
Huddersfield Town announce partnership with international engineering firm
Mon 12th Apr 2010 | Marketing & PR
Huddersfield Town Football Club has today announced a new partnership with international engineering firm David Brown. A Huddersfield based company, David Brown are currently celebrating their...
Swansea City freeze season ticket prices for 2010/11
Wed 31st Mar 2010 | Marketing & PR
Swansea City chairman Huw Jenkins has today cut season ticket prices for next season for new applications. While the club still aims to honour its pledge to current season ticket holders of a free...
New kit deal for Dundee FC
Tue 30th Mar 2010 | Marketing & PR
Dundee Football Club have signed a new four-year deal with sportswear giant PUMA and its UK licensee Genesis Sports in addition to a new four year extension with Provan Sports who look after Dundee...
Burnley to reveal new shirt to celebrate 100 years of club
Fri 26th Mar 2010 | Marketing & PR
The new replica shirt is set to be announced as the centrepiece of a unique display open to the public. Burnley Football Club is gearing up for special VIP launch of the new replica kit to celebrate...
LINEKER BACKS LEICESTER CITY’S SPORT RELIEF FIXTURE
Wed 17th Mar 2010 | Marketing & PR
The M69 derby against Coventry City on Sunday, March 21, k.o 2pm is Leicester City’s official Sport Relief fixture as the Foxes join legend Gary Lineker in encouraging people to get active,...
LEICESTER CITY EARN FAMILY EXCELLENCE AWARD
Mon 15th Mar 2010 | Marketing & PR
Leicester City was singled out as ‘Highly Commended’ in the Family Club of the Year category at the Football League Awards on Sunday as the Foxes’ excellence in delivering an...
Soccer academy set for expansion
Thu 11th Mar 2010 | Marketing & PR
A Bolton soccer academy for youngsters is looking to expand across the country with plans to franchise the model and spread its message of football and fair play. Strikerz is the brainchild of Dave...
USL officials to visit UK clubs in partnership drive
Mon 8th Mar 2010 | Marketing & PR
United Soccer Leagues CEO, Alec Papadakis, and Senior Director for International Development, Francisco Marcos, are in the UK this week to lay the groundwork for international partnership...
Football Association unveil new commercial partnership
Tue 2nd Mar 2010 | Marketing & PR
The Football Association has unveiled its second new commercial partner in the space of a week after announcing a new four-year deal with Nivea for Men to become the official men’s grooming...
THE FIRST EVER DIGITAL CUP FINAL
Fri 26th Feb 2010 | Marketing & PR
Sunday's Carling Cup Final at Wembley is set to be the first ever digital cup final when Manchester United face Aston Villa. Carling are giving fans the opportunity to join a digital roll of honour as...
Thai Premier League officials meet Huddersfield Town board of Directors
Fri 26th Feb 2010 | Marketing & PR
The Huddersfield Town Board of Directors welcomed a delegation from the Thai Premier League to the Club earlier this week as part of the Football Association’s international development program....
Sheffield Utd shirt sponsor nominated for top award
Tue 23rd Feb 2010 | Marketing & PR
Sheffield United’s groundbreaking partnership with the Malta Tourism Authority (MTA) has been recognised by a leading authority in sponsorship. The visitMALTA.com sponsorship has been...
IRISH FA WINS TOP UK MARKETING AWARD
Tue 23rd Feb 2010 | Marketing & PR
The Irish FA’s Marketing and Communications Department has been rewarded for their hard work in 2009 by winning the prestigious Chartered Institute of Marketing’s UK Award for Small and...
Milton Keynes Dons FC confirm details of its 2010/11 season ticket campaign
Wed 17th Feb 2010 | Marketing & PR
The club has revealed a raft incentives for both new and existing supporters which boasts some of the most competitive prices in the entire Football League. Among a host benefits explained in the...
New Department And New Recruit At Huddersfield Town
Tue 16th Feb 2010 | Marketing & PR
Huddersfield Town has recruited a leading light in sports marketing to head up a new department at the Club. Mark Davies joined Town at the beginning of February as Business Development Manager and...
Man City's 'Big Four' Campaign continues
Tue 16th Feb 2010 | Marketing & PR
Craig Bellamy is the subject of the third instalment of Manchester City's ground-breaking "Big Four" ad campaign. All this season they have been running a campaign that highlights a specific player in...
Arsenal FC freeze season ticket prices for 2010/11
Tue 16th Feb 2010 | Marketing & PR
In a statement on the club's website, Arsenal today confirm that the Board of Directors has made the decision to freeze prices on season tickets and matchday tickets for the 2010/2011 season. Since...
FA puts off equality push amid sex scandal
Thu 11th Feb 2010 | Marketing & PR
The FA and Kick It Out, which promotes equality and diversity in football, have postponed a campaign to tackle homophobia in the sport. The decision comes amid scandal involving members of the England...
Pay what you want scheme a success
Tue 9th Feb 2010 | Marketing & PR
Mansfield Town Chairman Andrew Perry says he was ‘blown away’ by Saturday’s attendance at home to Gateshead as the Stags recorded their highest Field Mill gate in almost eight years,...
Arsenal Appoints Helios To Lead The Way Into China
Fri 5th Feb 2010 | Marketing & PR
Global sports marketing firm Helios has been appointed to handle several major initiatives that will establish Arsenal football club as a major force in China North London-based Arsenal Football Club...
Northampton Town's groundbreaking season ticket offer
Fri 5th Feb 2010 | Marketing & PR
In a groundbreaking move, Northampton Town are offering all supporters 7 nights complimentary, self catering accommodation in a high quality family orientated resort at one of their specially selected...
Fans at Mansfield v Gateshead can pay what they want
Tue 2nd Feb 2010 | Marketing & PR
MANSFIELD TOWN are offering a one-off opportunity for the people of Mansfield to pay ANY admission price to watch their home match against Gateshead on Saturday 6 February 2010. The revolutionary...
Burnley announce Puma as new kit supplier
Thu 21st Jan 2010 | Marketing & PR
Burnley Football Club is delighted to announce a new four-year Technical Kit partnership with PUMA and Genesis Sports. The contract, which runs from summer 2010, will see PUMA supply the club with...
Northampton Town FC launch Cashback scheme
Tue 5th Jan 2010 | Marketing & PR
Northampton Town Football Club are delighted to welcome lifelong supporter Dayn Freeman to the club as the club's new Cashback scheme co-ordinator. Dayn will contact and visit schools, local football...
