The following is a guest article by the CEO of DiscountIF, Lewis Holland.

We’ve been writing a series of articles analysing how clubs are performing when it comes to converting their audiences into monetary terms. We published an index a few weeks ago on our INSIGHTS SECTION.

We wanted to take a deeper look at the London clubs in the Premier League. We had a tight battle for a long part of the season between two London clubs, Chelsea and Tottenham. However, when it comes to converting audiences from all the London clubs, it turns out Chelsea are not top!

Read the full article to find out HERE

As always we’d be happy to listen to your feedback and thoughts on the subject.

If you’d like to get further insight into your merchandise store, and how you can improve revenues feel free to contact us on www.discountif.com, or our email contact@discountif.com.