Corporate hospitality is big business and it can provide a huge boost in revenue for any sports venue.
In the 2016/2017 financial year, Club Wembley generated an income of £58.2m¹ by increasing their hospitality packages. It’s a similar situation for the Rugby Football Union with profits of £40.5m owing to match-day hospitality and non-match day conference and events business in 2016/2017; compare this to the £37.9m generated from general ticket sales².
It’s not just the big clubs that can benefit. Many sports stadiums and arenas are in a position to meet the high demand for off-site meeting rooms and events venues, but the question is: are your facilities going to make the right impression?
It is essential that VIP boxes, conference facilities, meeting rooms, bars and restaurants are fitted out to make your guests feel at home. Hospitality areas that have seen better days or rooms not used to their full potential are costing your venue and your club.
You can count on AJ Products for stadium interiors that will meet your guests’ expectations and help you provide high-end hospitality packages.
Matchday entertainment
Matchday packages frequently include access to the best seats, food and drinks and perhaps even a pre- or post-match reception, often with current or retired players in attendance.
AJ Products can help you plan and furnish your corporate boxes to make your biggest spenders feel at home. You provide the view and we’ll provide the furniture. With over 40 years’ experience, we know what your corporate guests need to get their business done and enjoy the game.
We’ll help you choose a large conference-turned-dining table with comfortable seats as well as plush armchairs and plenty of coffee and bar tables so you can keep the drinks flowing!
Conference and events business
Throughout the season on non-matchdays and in the off-season, large venues are in high demand for parties and events: from banquets and charity balls to proms, weddings and even funerals.
Whether you want classic banquet furniture or contemporary statement pieces, AJ Products will help you create unique entertainment spaces: formal dining rooms, relaxed lounges, laid-back cafés and lively bars.
Football stadiums also provide an ideal setting for corporate conferences and off-site meetings. Businesses frequently need a space for training, team building, AGMs, interviews and important client meetings.
Make the most of your venue by providing dedicated conference and presentation spaces, setting up large suites for boardroom meetings and using pitch-side executive boxes as smaller meeting rooms with a more relaxed atmosphere.
AJ Products has meeting room furniture that will suit any client: from soft seating and breakout furniture to traditional boardroom tables, we will help you create the spaces you need.
AJ Products’ 40 plus years of experience supplying furniture and interior solutions to workplaces, sports facilities and public spaces mean that we can provide you with a complete solution from project planning and design suggestions to quick delivery and installation.
We are a one-stop shop that can take care of your stadium interiors and even help you with your grounds. Whether a one-off order or a large refit project, AJ Products is here for whatever you need. Visit www.ajproducts.co.uk or call us on 0800 634 4369 to speak to our sales team.
¹ The FA (2017) Report and Financial Statements: The Football Association Limited Year Ended 31 July 2017 [online] http://www.thefa.com/news/2018/mar/20/fa-financial-results-2016-17-210318 [accessed April 2018]
² England Rugby (2017) RFU Annual Report 2017 [online] http://www.englandrugby.com/about-the-rfu/annual-reports/ [accessed April 2018]
