Futbol Alcobendas Sport becomes the latest club to join the London Football Exchange (LFE) in order to access the rapidly expanding LFE ecosystem.
“It is an honour to welcome Futbol Alcobendas Sport to the London Football Exchange family,” said Benjamin Leigh-Hunt, a main board director of the London Football Exchange Group.
“Futbol Alcobendas Sport and its owners are showing the way for other Spanish clubs who want to take advantage of our unique LFE tokenised solutions powered by the blockchain. We are discussing some great ways to work with one another involving global fan experiences and another LFE token powered football stadium! The relationship between the fans and the club will only be strengthened by these projects we are working on together.”
Futbol Alcobendas Sport was founded in 1970, hailing from the Community of Madrid. The local area is often called the ‘Beverly Hills’ of Madrid, being home to international schools, multinational companies and sports and country clubs. Sport is in the air in Alcobendas and the football club is a pillar of this vibrant community. Futbol Alcobendas Sport has a number of academy teams from all age groups and prides itself on this grass roots approach.
“When we decided to join the LFE, after learning what it meant for Futbol Alcobendas Sport, we were genuinely excited,” said Futbol Alcobendas Sport owner, Gustavo Mascardi, a football industry heavyweight responsible for such talents as Juan Sebastian Veron, Hernán Crespo and Juan Pablo Angel and widely respected throughout the footballing world in both Europe and South America.
He added: “For us to interact with our current fan base more deeply and to simultaneously access a global digital fan base via the LFE token is most welcomed. Then, to be able to explore the tokenisation of our stadium is simply game changing. The LFE does not discriminate in terms of size and scale of the clubs it works with and for this we are happy to call the LFE our partner.”
The revolution in football finance that it provides comes from its use of the revolutionary technology, blockchain. LFE is the first application of blockchain that will enable football fans to upload their fiat currency and convert it into cryptocurrency to buy fan experiences and football club shares. It also allows them to decimalise out of their position, back into fiat currencies for Point of Sale purchases globally. The increased involvement of fans is a significant additional benefit of LFE because, as well as being a one-stop shop for clubs of all sizes to raise capital via equity sales, it offers a wealth of experiences and social interaction for fans.
A transformation of the fan experience is made possible because the LFE is built on Securrency’s proprietary advanced token exchange platform. Leapfrogging prior technology, the Securrency platform contains powerful services to enhance the security and compliance of blockchain networks. It is hoped that millions of people will experience the benefits of blockchain technology for the first time through the LFE, including fast, secure payments without the involvement of payment processors, ticket agents, scalpers or other intermediaries. The Securrency platform leverages the fast-Stellar network, enabling transactions to occur at a much higher volume than ever before, and promising to revolutionize in-stadium ticketing, merchandise purchases, and other direct engagement of football fans.
Sam Robinson of law Firm CMS, who have advised London Football Exchange Group said: “This is another exciting development for LFE and marks its continued expansion as football clubs across the world look to the future and see the benefits that blockchain technology can bring to clubs and fans alike.”
LFE will be holding its Initial Token Offering as part of its development roadmap and will generate a total of 4 billion tokens with 2.4 billion tokens made available for sale. The tokens will be priced at $0.20, which equates to a fundraising goal of approximately $350 million. The pre-sales run from 15 January 2018 to 18 March 2018, with the public crowd sale taking place directly afterwards, from 19 March 2018 to 22 July 2018.
Bitcoin, Ethereum and Ripple will all be accepted as part of the token sale. Bank transfers of British Pounds, Euros, US Dollars, Australian Dollars and Swiss Francs will also be accepted.
