Marketing expert shows true value of the women’s game worldwide in special presentation at University of Northampton conference.
The brand value of women’s football will be revealed at a free conference promoting women in sports media next week.
Giulia Zecchini from global media marketing analysts Nielsen Sports will be presenting research showing the true brand power of the women’s game, how it has grown and how it can show its potential value, at a special event promoting the role of female in sports media and marketing at the University of Northampton.
The session with Nielsen will start at 11am, and is one of a series of talks and networking opportunities at the free to attend event on Thursday 8th Feb.
Tickets to the free to attend event are available here.
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