DT Sports Teams Up With Leeds United For Premier League Return
DT Sports, the Yorkshire sports and stadium interior design specialist, has once again teamed up with Leeds United Football Club to design and deliver a collection of hospitality suites and corporate entertaining spaces at Elland Road.
The project, which comprises 12,000 sq ft of refurbished hospitality space, was meticulously planned so it could be delivered during the summer closed season ahead of the club’s return to Premier League football.
The four new suites include the LUFC 1919 Suite; The Gary Speed Suite; Peter Lorimer Steakhouse; and The Hisense Leeds Lounge.
The LUFC 1919 is a premium suite for 60 people. The name references the year the club was established and has a private members club feel. The sophisticated interior boasts rich blue deep-buttoned velvet banquettes, mirrored antique glazing and bespoke glass lighting. Vintage photography also features throughout the room alongside the original stadium architect plans, adding an historical atmosphere.
The impressive Gary Speed Suite has been designed to host up to 150 guests while also providing a flexible venue for conferences and meetings on non-match days. Subtle references to the club’s colours feature throughout, while large TVs ensure an immersive viewing experience. Memorabilia and imagery from the club archives, including items celebrating Gary Speed, are proudly displayed throughout.
The Hisense Leeds Lounge can accommodate 350 guests in a flexible dining suite for both matchday and non-matchday use. The space celebrates Leeds sporting legends and is focused on a standout 8m x 2.5m Hisense screen, providing an enhanced match-viewing experience and an impressive backdrop for conferences.
The Peter Lorimar Steakhouse is a contemporary take on a classic ‘BBQ joint’ with capacity for 100 covers. Offering a BBQ-style menu in a Texan-themed interior complete with green and white tiling, rustic wooden beams and bespoke branded artwork by Yorkshire-based Third Eye Signs throughout complete the distinctive look.
Leeds United Head of IT and facilities, Mark Broadley, said: “We strive to provide exceptional corporate entertaining and hospitality facilities at Elland Road and are committed to continually investing in the guest experience for matchday and beyond.
“The team at DT Sports have worked very hard to deliver four outstanding new suites for us, all completed in a short, closed season. These new spaces take our offer to the next level, and the response from guests and spectators in the first few weeks of the season has been fantastic.”
DT Sports is a specialist division of Yorkshire commercial interior design company Design Tonic dedicated to designing and delivering exceptional hospitality and sports spaces.
2024 marked Design Tonic’s sixth year working in partnership with Leeds United, during which time the team have designed and created outstanding spaces in all corners of the stadium.
Design Tonic co-founder, Amanda Cook, said: “We are extremely proud of our longstanding partnership with Leeds United, and it has been a privilege for our DT Sports division to deliver these latest projects. The club has taken a bold step in redefining its corporate hospitality, creating experiences that truly stand apart.
“Delivering multiple suites simultaneously, alongside a range of partners and to a tight deadline, was a significant challenge but the entire DT Sports team rose to the occasion. We are delighted with the results and excited to see the spaces come to life for the new season.”
To find out more about DT Sports projects and services, visit www.designtonicltd.co.uk
