Juventus And Giorgio Armani Announce Exclusive Formalwear Partnership
Juventus and Giorgio Armani have unveiled a new collaboration that brings together two Italian icons, united by a shared vision of innovation, creativity and rigour.
As part of the partnership, Giorgio Armani has, for the first time, designed the formal wardrobe for Juventus. The agreement will cover the 2025/26 and 2026/27 seasons, providing the club’s men’s first-team players with exclusive Armani suits for all official off-pitch occasions.
The collection has been created to balance sartorial sophistication with contemporary comfort. It features fluid lines, refined detailing, premium materials and a colour palette centred on Armani’s iconic midnight blue. The wardrobe includes overshirts with classic collars in crêpe and water-repellent cashmere, soft trousers, T-shirts, polos and lightweight wool rollnecks.
For European fixtures, the design shifts towards fully deconstructed jackets and relaxed trousers, paired with viscose polos and T-shirts. A more formal midnight-blue suit, intended for public appearances and special occasions, is complemented by a white shirt and jacquard-logo tie. Coordinated accessories and a technical overcoat complete the range.
With this new collaboration, Giorgio Armani reaffirms its close ties to the world of sport, through an aesthetic that merges elegance and functionality, tailored to the specific needs of athletes.
