Real Madrid Focus On Sustainable Eating Habits
Real Madrid are joining forces with Meatless Farm with the aim of promoting more sustainable eating habits and education around the world.
The LaLiga giants will combine with the plant-based food company to raise awareness of the importance of reducing meat consumption to minimise the environmental impact of food and promote cultural change for health and wellbeing.
Real Madrid nutritionists, together with Meatless Farm, will show how plant-based foods can work within a balanced diet. In addition, players will share their experience of reducing meat consumption by increasing plant-based foods in their diet resulting in both environmental and personal performance benefits.
Real Madrid became the first football club to join the United Nations Global Compact, the world’s largest corporate sustainability initiative, and in the middle of the redevelopment of the Santiago Bernabeu stadium, contributing to making the space more efficient and sustainable.
The club’s Director of Institutional Relations, Emilio Butragueño, said: “Meatless Farm embraces both sustainability and nutrition, two fundamental components of Real Madrid and our business strategy.
“We as a global team have an important role to play in engaging with society to make real changes that will help create a more sustainable world and improve personal health and performance.”